Position within the page tree

Startseite
Research
Organizational Creativity & User Innovation

Organizational Creativity & User Innovation

We study how individuals and firms can enhance their creativity and ideation capabilities, using workshops, techniques, and tools in different types of innovation spaces.

Organizational Creativity and User Innovation go hand in hand

What is the phenomenon?

Ideas, inventions and ultimately innovations are crucial for sustainable business success, that is no secret. These innovations are no longer confined to the boundaries of individual organisations' R&D departments, but come from a broader range of stakeholders such as customers, suppliers, employees, etc. In this context, it is elementary to encourage and demand creativity in order to leverage these potentials - in small as well as in large teams, online and offline, etc.

What is known about it?

Creativity has been researched for decades, but mainly in psychology. Within the company, creativity must be promoted and challenged in a structured way. In addition to techniques, this also includes approaches for workshops and the design of spaces, with which various research directions are concerned.

The topic of open innovation has been present in research for many years, but has not yet been implemented everywhere in the corporate context. A distinction is made between inbound and outbound open innovation. The former refers to the involvement of external parties in the innovation process, which is typically already well established. The latter includes the commercialisation of own inventions, e.g. through patents and licences. This aspect is usually even less considered.

The Role of Creativity in the Management of Innovation State of the Art and Future Research Outlook

Topic-specific publications

2023
1. Attalah, I., Nylund, P. A., & Brem, A. (2023). Who captures value from hackathons? Innovation contests with collective intelligence tools bridging creativity and coupled open innovation. Creativity and Innovation Management, 32(2), Article 2. https://doi.org/10.1111/caim.12552
  BibTeX
  @article{Attalah_2023, author = {Attalah, Issam and Nylund, Petra A. and Brem, Alexander}, doi = {10.1111/caim.12552}, journal = {Creativity and Innovation Management}, month = {04}, number = 2, pages = {266--280}, publisher = {Wiley}, title = {Who captures value from hackathons? Innovation contests with collective intelligence tools bridging creativity and coupled open innovation}, url = {https://doi.org/10.1111%2Fcaim.12552}, volume = 32, year = 2023 }
  Link
  https://doi.org/10.1111%2Fcaim.12552
  DOI
  10.1111/caim.12552
2. Saleh, R., & Brem, A. (2023). Creativity for sustainability: An integrative literature review. Journal of Cleaner Production, 388, 135848. https://doi.org/10.1016/j.jclepro.2023.135848
  BibTeX
  @article{Saleh_2023, author = {Saleh, Rabab and Brem, Alexander}, doi = {10.1016/j.jclepro.2023.135848}, journal = {Journal of Cleaner Production}, month = {02}, pages = 135848, publisher = {Elsevier {BV}}, title = {Creativity for sustainability: An integrative literature review}, url = {https://doi.org/10.1016%2Fj.jclepro.2023.135848}, volume = 388, year = 2023 }
  Link
  https://doi.org/10.1016%2Fj.jclepro.2023.135848
  DOI
  10.1016/j.jclepro.2023.135848
2022
1. Brem, A. (2022). Zur Relevanz betriebswirtschaftlicher Forschung in der Corona-Pandemie: die Rolle der BWL als Wissenschaft. Der Betriebswirt, 63(1), Article 1. https://doi.org/10.3790/dbw.63.1.27
  - BibTeX
  - DOI
  BibTeX
  @article{noauthororeditor, author = {Brem, Alexander}, doi = {https://doi.org/10.3790/dbw.63.1.27}, journal = {Der Betriebswirt}, number = 1, pages = {27-39}, publisher = {Duncker & Humblot}, title = {Zur Relevanz betriebswirtschaftlicher Forschung in der Corona-Pandemie: die Rolle der BWL als Wissenschaft}, volume = 63, year = 2022 }
  DOI
  https://doi.org/10.3790/dbw.63.1.27
2. Dąbrowska, J., Almpanopoulou, A., Brem, A., Chesbrough, H., Cucino, V., Di Minin, A., Giones, F., Hakala, H., Marullo, C., Mention, A.-L., Mortara, L., Nørskov, S., Nylund, P., Oddo, C. M., Radziwon, A., & Ritala, P. (2022). Digital transformation, for better or worse: a critical multi-level research agenda. R&D Management. https://doi.org/10.1111/radm.12531
  - BibTeX
  - DOI
  BibTeX
  @article{dabrowskadigital, abstract = {For better or worse, digital technologies are reshaping everything, from customer behaviors and expectations to organizational and manufacturing systems, business models, markets, and ultimately society. To understand this overarching transformation, this paper extends the previous literature which has focused mostly on the organizational level by developing a multi-level research agenda for digital transformation (DT). In this regard, we propose an extended definition of DT as ?a socioeconomic change across individuals, organizations, ecosystems, and societies that are shaped by the adoption and utilization of digital technologies.? We suggest four lenses to interpret the DT phenomenon: individuals (utilizing and adopting digital technologies), organizations (strategizing and coordinating both internal and external transformation), ecosystems (harnessing digital technologies in governance and co-producing value propositions), and geopolitical frameworks (regulating the environments in which individuals and organizations are embedded). Based on these lenses, we build a multi-level research agenda at the intersection between the bright and dark sides of DT and introduce the PIAI framework, which captures a process of perception, interpretation, and action that ultimately leads to possible impact. The PIAI framework identifies a critical research agenda consisting of a non-exhaustive list of topics that can assist researchers to deepen their understanding of the DT phenomenon and provide guidance to managers and policymakers when making strategic decisions that seek to shape and guide the DT.}, author = {Dąbrowska, Justyna and Almpanopoulou, Argyro and Brem, Alexander and Chesbrough, Henry and Cucino, Valentina and Di Minin, Alberto and Giones, Ferran and Hakala, Henri and Marullo, Cristina and Mention, Anne-Laure and Mortara, Letizia and Nørskov, Sladjana and Nylund, Petra and Oddo, Calogero Maria and Radziwon, Agnieszka and Ritala, Paavo}, doi = {https://doi.org/10.1111/radm.12531}, issn = {00336807}, journal = {R&D Management}, title = {Digital transformation, for better or worse: a critical multi-level research agenda}, year = 2022 }
  DOI
  https://doi.org/10.1111/radm.12531
2021
1. Arribas-Ibar, M., Nylund, P., & Brem, A. (2021). The Risk of Dissolution of Sustainable Innovation Ecosystems in Times of Crisis: The Electric Vehicle during the COVID-19 Pandemic. Sustainability, 13(3), Article 3. https://doi.org/10.3390/su13031319
  BibTeX
  @article{Arribas_Ibar_2021, abstract = {Innovation ecosystems evolve and adapt to crises, but what are the factors that stimulate ecosystem growth in spite of dire circumstances? We study the arduous path forward of the electric vehicle (EV) ecosystem and analyse in depth those factors that influence ecosystem growth in general and during the pandemic in particular. For the EV ecosystem, growth implies outcompeting the less sustainable internal combustion engine (ICE) vehicles, thus achieving a transition towards sustainable transportation. New mobility patterns provide a strategic opportunity for such a shift to green mobility and for EV ecosystem growth. For innovation ecosystems in general, we suggest that a crisis can serve as an opportunity for new innovations to break through by disrupting prior behavioural patterns. For the EV ecosystem in particular, it remains to be seen if the ecosystem will be able to capitalize on the opportunity provided by the unfortunate disruption generated by the pandemic.}, author = {Arribas-Ibar, Manel and Nylund, Petra and Brem, Alexander}, doi = {10.3390/su13031319}, journal = {Sustainability}, month = {01}, number = 3, pages = 1319, publisher = {{MDPI} {AG}}, title = {The Risk of Dissolution of Sustainable Innovation Ecosystems in Times of Crisis: The Electric Vehicle during the {COVID}-19 Pandemic}, url = {https://doi.org/10.3390%2Fsu13031319}, volume = 13, year = 2021 }
  Link
  https://doi.org/10.3390%2Fsu13031319
  DOI
  10.3390/su13031319
2. Brem, A., Viardot, E., & Nylund, P. A. (2021). Implications of the coronavirus (COVID-19) outbreak for innovation: Which technologies will improve our lives? Technological Forecasting and Social Change, 163, 120451. https://doi.org/10.1016/j.techfore.2020.120451
  BibTeX
  @article{Brem_2021, author = {Brem, Alexander and Viardot, Eric and Nylund, Petra A.}, doi = {10.1016/j.techfore.2020.120451}, journal = {Technological Forecasting and Social Change}, month = {02}, pages = 120451, publisher = {Elsevier {BV}}, title = {Implications of the coronavirus ({COVID}-19) outbreak for innovation: Which technologies will improve our lives?}, url = {https://doi.org/10.1016%2Fj.techfore.2020.120451}, volume = 163, year = 2021 }
  Link
  https://doi.org/10.1016%2Fj.techfore.2020.120451
  DOI
  10.1016/j.techfore.2020.120451
3. Brem, A., Kongar, E., Eckert, C., Santiago, L. P., & Daim, T. U. (2021). Editorial: Publishing in Peer-Reviewed Journals. IEEE Transactions on Engineering Management, 68(1), Article 1. https://doi.org/10.1109/TEM.2020.3006327
  BibTeX
  @article{9269154, abstract = {Publishing in international journals is important but also a tricky task. Before this background, this editorial gives a consolidated overview of key aspects to guide authors along developing and submitting a scientific article in IEEE Transactions on Engineering Management. For this, we provide insights into formal requirements, with a major on specific article requirements that must be considered. With two checklists, we summarize key questions which every author should consider before submitting an article to IEEE TEM. Beyond that, the readers might also find these suggestions helpful for any other academic outlet, especially in the field of technological innovation and engineering management.}, author = {Brem, Alexander and Kongar, Elif and Eckert, Claudia and Santiago, Leonardo P. and Daim, Tugrul U.}, doi = {10.1109/TEM.2020.3006327}, issn = {1558-0040}, journal = {IEEE Transactions on Engineering Management}, month = {02}, number = 1, pages = {5-10}, title = {Editorial: Publishing in Peer-Reviewed Journals}, url = {https://ieeexplore.ieee.org/document/9269154/}, volume = 68, year = 2021 }
  Link
  https://ieeexplore.ieee.org/document/9269154/
  DOI
  10.1109/TEM.2020.3006327
4. Nylund, P. A., Brem, A., & Agarwal, N. (2021). Enabling technologies mitigating climate change: The role of dominant designs in environmental innovation ecosystems. Technovation, 102271. https://doi.org/10.1016/j.technovation.2021.102271
  BibTeX
  @article{Nylund_2021, author = {Nylund, Petra A. and Brem, Alexander and Agarwal, Nivedita}, doi = {10.1016/j.technovation.2021.102271}, journal = {Technovation}, month = {04}, pages = 102271, publisher = {Elsevier {BV}}, title = {Enabling technologies mitigating climate change: The role of dominant designs in environmental innovation ecosystems}, url = {https://doi.org/10.1016%2Fj.technovation.2021.102271}, year = 2021 }
  Link
  https://doi.org/10.1016%2Fj.technovation.2021.102271
  DOI
  10.1016/j.technovation.2021.102271
5. Bettenmann, D., Giones, F., Brem, A., & Gneiting, P. (2021). Break Out to Open Innovation. MIT Sloan Management Review, Winter 2022(63208), Article 63208. https://sloanreview.mit.edu/article/break-out-to-open-innovation/
  - BibTeX
  - Link
  BibTeX
  @article{bettenmann2021break, author = {Bettenmann, Denis and Giones, Ferran and Brem, Alexander and Gneiting, Philipp}, issn = {1532-9194}, journal = {MIT Sloan Management Review}, month = {12}, number = 63208, pages = {1-5}, title = {Break Out to Open Innovation}, url = {https://sloanreview.mit.edu/article/break-out-to-open-innovation/}, volume = {Winter 2022}, year = 2021 }
  Link
  https://sloanreview.mit.edu/article/break-out-to-open-innovation/
6. Wang, N., Xie, W., Ali, A., Brem, A., & Wang, S. (2021). How do individual characteristics and social capital shape users’ continuance intentions of smart wearable products? Technology in Society, 101818, Article 101818. https://doi.org/10.1016/j.techsoc.2021.101818
  - BibTeX
  - DOI
  BibTeX
  @article{2021, author = {Wang, Nan and Xie, Wenxuan and Ali, Ahsan and Brem, Alexander and Wang, Shouyang}, doi = {10.1016/j.techsoc.2021.101818}, journal = {Technology in Society}, number = 101818, publisher = {Elsevier {BV}}, title = {How do individual characteristics and social capital shape users' continuance intentions of smart wearable products?}, year = 2021 }
  DOI
  10.1016/j.techsoc.2021.101818
7. DEGLER, T., AGARWAL, N., NYLUND, P. A., & BREM, A. (2021). SUSTAINABLE INNOVATION TYPES: A BIBLIOMETRIC REVIEW. International Journal of Innovation Management, 25(09), Article 09. https://doi.org/10.1142/S1363919621500961
  - BibTeX
  - DOI
  BibTeX
  @article{doi:10.1142/S1363919621500961, abstract = { The synonymic use of sustainable innovation types obstructs the impact of increasingly disperse research on sustainable innovation, environmental innovation, eco-innovation, and green innovation. To identify the meaning and contributions of each innovation type over time, we apply co-word analysis as a bibliometric technique to 1,985 papers, analysing the evolution of motor, emergent and basic themes for each type. For environmental innovation, the focus has shifted from environmental regulations and policies to patents and inventions with an environmental impact, while in sustainable innovations the societal impact of technology adoption has become a driver. Green innovation increasingly concerns environmental technology and its management, whereas eco-innovation studies aspects related to efficiency and decision making. Clear distinctions among sustainable innovation types will increase the impact of this expanding body of research and make it more available to managers and policymakers. }, author = {DEGLER, THOMAS and AGARWAL, NIVEDITA and NYLUND, PETRA A. and BREM, ALEXANDER}, doi = {10.1142/S1363919621500961}, eprint = {https://doi.org/10.1142/S1363919621500961}, journal = {International Journal of Innovation Management}, number = 09, pages = 2150096, title = {SUSTAINABLE INNOVATION TYPES: A BIBLIOMETRIC REVIEW}, volume = 25, year = 2021 }
  DOI
  10.1142/S1363919621500961
8. Brem, A., Hörauf, D., & Wöllner, T. (2021). „Wellenreiten“ und Motivation im Ideenmanagement. Zeitschrift Für Ideen- Und Innovationsmanagement, 3, Article 3. https://doi.org/10.37307/j.2198-3151.2021.03.04
  - BibTeX
  - DOI
  BibTeX
  @article{2021, author = {Brem, Alexander and Hörauf, Dominik and Wöllner, Theresa}, doi = {10.37307/j.2198-3151.2021.03.04}, issn = {2198-3151}, journal = {Zeitschrift für Ideen- und Innovationsmanagement}, number = 3, publisher = {Erich Schmidt Verlag {GmbH} {\&} Co. {KG}}, title = {„Wellenreiten“ und Motivation im Ideenmanagement}, year = 2021 }
  DOI
  10.37307/j.2198-3151.2021.03.04
9. Obsuwan, S., Chandrashekar, D., Kraus, S., Brem, A., & Bouncken, R. (2021). Does Cultural Diversity Matter for Team Performance in Multinational companies? An Analysis of Conflict, Communication, Social Integration, creativity and satisfaction. International Journal of Innovation Management. https://doi.org/10.1142/S1363919621500821
  - BibTeX
  - DOI
  BibTeX
  @article{obsuwan2021cultural, author = {Obsuwan, Sornsawan and Chandrashekar, Deepak and Kraus, Sascha and Brem, Alexander and Bouncken, Ricarda}, doi = {10.1142/S1363919621500821}, journal = {International Journal of Innovation Management}, title = {Does Cultural Diversity Matter for Team Performance in Multinational companies? An Analysis of Conflict, Communication, Social Integration, creativity and satisfaction}, year = 2021 }
  DOI
  10.1142/S1363919621500821
10. Brem, A., & Nylund, P. A. (2021). Maneuvering the bumps in the New Silk Road: Open innovation, technological complexity, dominant design, and the international impact of Chinese innovation. R&D Management. https://doi.org/10.1111/radm.12451
  BibTeX
  @article{Brem_2021, abstract = {Chinese innovation is again flowing westwards, which is fomented by China’s Belt and Road Initiative. In this context, we study the international impact of innovations from specific countries. Based on panel data of patents from 27 countries over 17 years, we find that levels of open innovation, technological complexity, and dominant design influence the international impact of innovations from a country. Contrary to earlier research, however, this influence is negative when open innovation activities are involved. This is particularly relevant in the context of Chinese innovation, in which the same innovation networks that promote efficient production may hinder the development of innovations. Due to the innate uncertainty and newness of innovation, partners beyond the common local and long‐term networks must be included. Hence, to effectively create a New Silk Road of Innovation, innovation ecosystems may need to expand across national borders. This opens up fruitful avenues for future research, and individuals with multiple cultural identities can bridge the gaps between contexts.}, author = {Brem, Alexander and Nylund, Petra A.}, doi = {10.1111/radm.12451}, journal = {R&D Management}, month = {02}, publisher = {Wiley}, title = {Maneuvering the bumps in the New Silk Road: Open innovation, technological complexity, dominant design, and the international impact of Chinese innovation}, url = {https://doi.org/10.1111%2Fradm.12451}, year = 2021 }
  Link
  https://doi.org/10.1111%2Fradm.12451
  DOI
  10.1111/radm.12451
11. Brem, A. (2021). Was ist Innovation? Ein Denkanstoß für unternehmensinterne Diskussionen. Zeitschrift Für Ideen- Und Innovationsmanagement, 3, Article 3. https://doi.org/10.37307/j.2198-3151.2021.03.03
  - BibTeX
  - DOI
  BibTeX
  @article{2021, author = {Brem, Alexander}, doi = {10.37307/j.2198-3151.2021.03.03}, issn = {2198-3151}, journal = {Zeitschrift für Ideen- und Innovationsmanagement}, number = 3, publisher = {Erich Schmidt Verlag {GmbH} {\&} Co. {KG}}, title = {Was ist Innovation? Ein Denkanstoß für unternehmensinterne Diskussionen}, year = 2021 }
  DOI
  10.37307/j.2198-3151.2021.03.03
12. Brand, M., Tiberius, V., Bican, P. M., & Brem, A. (2021). Agility as an innovation driver: towards an agile front end of innovation framework. Review of Managerial Science, 15(1), Article 1. https://doi.org/10.1007/s11846-019-00373-0
  BibTeX
  @article{Brand2021, abstract = {The innovation of products, services, and business models is key to firm survival, performance, and growth in today's turbulent business environments. However, accelerating environmental dynamics also require speeding up the innovation process. A suitable solution may be the use of agility, especially at the front end of innovation. In this study, we aim to identify agility enablers in this first stage of the innovation process. We follow a two-step procedure. First, we review existing agility frameworks and find that several agility enablers are already discussed, but no holistic framework exists yet. Second, we conduct qualitative expert interviews to obtain a better understanding of additional enablers and enabler attributes. By comparing the theoretical and managerial sources, we find gaps in each side's attention. As a result, we introduce a novel, agile front end of innovation framework that helps firms pay attention to agility enablers that can speed up the innovation process.}, author = {Brand, Marco and Tiberius, Victor and Bican, Peter M. and Brem, Alexander}, day = 01, doi = {10.1007/s11846-019-00373-0}, issn = {1863-6691}, journal = {Review of Managerial Science}, month = {01}, number = 1, pages = {157--187}, title = {Agility as an innovation driver: towards an agile front end of innovation framework}, url = {https://doi.org/10.1007/s11846-019-00373-0}, volume = 15, year = 2021 }
  Link
  https://doi.org/10.1007/s11846-019-00373-0
  DOI
  10.1007/s11846-019-00373-0
13. Wang, N., Tiberius, V., Chen, X., Brem, A., & Yu, F. (2021). Idea selection and adoption by users – a process model in an online innovation community. Technology Analysis & Strategic Management, 33(9), Article 9. https://doi.org/10.1080/09537325.2020.1863055
  - BibTeX
  - DOI
  BibTeX
  @article{doi:10.1080/09537325.2020.1863055, abstract = {Firms increasingly use ideas from online innovation communities to solve problems or to better address customer needs. However, in many cases the number of submitted ideas has exploded, it leads to an information overload that firms hardly can handle considering their limited cognitive resources. Therefore, we use the Elaboration Likelihood Model to distinguish between the quick and lean idea preselection process as a peripheral route of information processing and the subsequent idea review process as a central route of information processing. In our empirical study with a sample of more than 163,000 ideas collected from the Xiaomi MIUI community, we analyse influencing factors that increase the likelihood of ideas being preselected or reviewed. Results show that user status, user initiative contribution, and community recognition have a significantly positive influence on idea preselction, whereas user response contribution has no influence. Idea presentation characteristics have an inverted U-curve relationship with idea adoption. Community absorptive capacity has a moderate effect on the curvilinear relationship between idea description length and idea adoption. }, author = {Wang, Nan and Tiberius, Victor and Chen, Xiangxiang and Brem, Alexander and Yu, Fei}, doi = {10.1080/09537325.2020.1863055}, eprint = {https://doi.org/10.1080/09537325.2020.1863055}, journal = {Technology Analysis \& Strategic Management}, number = 9, pages = {1036-1051}, publisher = {Routledge}, title = {Idea selection and adoption by users – a process model in an online innovation community}, volume = 33, year = 2021 }
  DOI
  10.1080/09537325.2020.1863055
2020
1. Jahanshahi, A. A., Brem, A., & Hörauf, D. (2020). Employee Creativity in War Zones: Empirical Evidence from Small Firms in Afghanistan. Creativity and Innovation Management, 29(3), Article 3. https://doi.org/10.1111/caim.12396
  - BibTeX
  - DOI
  BibTeX
  @article{publ10231541, abstract = {The major concern of employees during times of war and conflict is apparently physical survival. But how are top managers of small‐sized companies enhancing the generation of novel and useful ideas by their employees in such physically dangerous business environments? In Afghanistan, as a war‐torn country, this research examined for the first time how getting closer to employees—which is conceptualized as internal marketing orientation culture in our study—directly affects the generation of novel and useful ideas by employees in the workplace. Our analysis is based on survey data from 81 newly established small‐sized companies in Afghanistan. Results indicate a mediating role of employees' perceived psychological safety on the relationship between internal market orientation culture and employees' creative work involvement. Moreover, we discuss the impact of employees' creative work involvement on small‐sized firm competitiveness improvement in general. Finally, we extend our implications in the context of the componential theory model of creativity, which might also serve as a framework for future research. }, author = {Jahanshahi, Asghar Afshar and Brem, Alexander and Hörauf, Dominik}, doi = {https://doi.org/10.1111/caim.12396}, issn = {0963-1690}, journal = {Creativity and Innovation Management}, number = 3, pages = {465-480}, title = {Employee Creativity in War Zones: Empirical Evidence from Small Firms in Afghanistan}, volume = 29, year = 2020 }
  DOI
  https://doi.org/10.1111/caim.12396
2. Jahanshahi, A. A., Brem, A., & Hoerauf, D. (2020). Employee creativity in war zones: Empirical evidence from small firms in Afghanistan. Creativity and Innovation Management, 29(3), Article 3. https://doi.org/10.1111/caim.12396
  BibTeX
  @article{Afshar_Jahanshahi_2020, author = {Jahanshahi, Asghar Afshar and Brem, Alexander and Hoerauf, Dominik}, doi = {10.1111/caim.12396}, journal = {Creativity and Innovation Management}, month = {07}, number = 3, pages = {465--480}, publisher = {Wiley}, title = {Employee creativity in war zones: Empirical evidence from small firms in Afghanistan}, url = {https://doi.org/10.1111%2Fcaim.12396}, volume = 29, year = 2020 }
  Link
  https://doi.org/10.1111%2Fcaim.12396
  DOI
  10.1111/caim.12396
3. Markmann, C., Spickermann, A., von der Gracht, H. A., & Brem, A. (2020). Improving the question formulation in Delphi-like surveys: Analysis of the effects of abstract language and amount of information on response behavior. FUTURES & FORESIGHT SCIENCE, 3(1), Article 1. https://doi.org/10.1002/ffo2.56
  BibTeX
  @article{Markmann_2020, author = {Markmann, Christoph and Spickermann, Alexander and von der Gracht, Heiko A. and Brem, Alexander}, doi = {10.1002/ffo2.56}, journal = {{FUTURES} {\&} {FORESIGHT} {SCIENCE}}, month = {08}, number = 1, publisher = {Wiley}, title = {Improving the question formulation in Delphi-like surveys: Analysis of the effects of abstract language and amount of information on response behavior}, url = {https://doi.org/10.1002%2Fffo2.56}, volume = 3, year = 2020 }
  Link
  https://doi.org/10.1002%2Fffo2.56
  DOI
  10.1002/ffo2.56
4. WAGNER, S., BICAN, P. M., & BREM, A. (2020). CRITICAL SUCCESS FACTORS IN THE FRONT END OF INNOVATION: RESULTS FROM AN EMPIRICAL STUDY. International Journal of Innovation Management, 25(04), Article 04. https://doi.org/10.1142/s1363919621500468
  BibTeX
  @article{WAGNER_2020, author = {WAGNER, SIMON and BICAN, PETER M. and BREM, ALEXANDER}, doi = {10.1142/s1363919621500468}, journal = {International Journal of Innovation Management}, month = {10}, number = 04, pages = 2150046, publisher = {World Scientific Pub Co Pte Lt}, title = {{CRITICAL} {SUCCESS} {FACTORS} {IN} {THE} {FRONT} {END} {OF} {INNOVATION}: {RESULTS} {FROM} {AN} {EMPIRICAL} {STUDY}}, url = {https://doi.org/10.1142%2Fs1363919621500468}, volume = 25, year = 2020 }
  Link
  https://doi.org/10.1142%2Fs1363919621500468
  DOI
  10.1142/s1363919621500468
5. Brem, A., & Puente-Díaz, R. (2020). Creativity, Innovation, Sustainability: A Conceptual Model for Future Research Efforts. Sustainability, 12(8), Article 8. https://doi.org/10.3390/su12083139
  - BibTeX
  - DOI
  BibTeX
  @article{publ9859991, abstract = {The interaction of creativity, innovation and sustainability is gaining momentum, but a lot more research is necessary. Some potential (not binding) areas of investigation for creativity and innovation are novel and useful conceptual definitions and theoretical framings of sustainability, as well as ideas for how to solve environmental and social problems with implications for sustainability. In addition, there is a high need for different methodological approaches to conduct research on sustainability, which might come from different fields like sociology or engineering. Before this background, this article introduces a conceptual framing of creativity, innovation and sustainability. }, author = {Brem, Alexander and Puente-Díaz, Rogelio}, doi = {10.3390/su12083139}, issn = {2071-1050}, journal = {Sustainability}, number = 8, pages = 3139, title = {Creativity, Innovation, Sustainability: A Conceptual Model for Future Research Efforts}, volume = 12, year = 2020 }
  DOI
  10.3390/su12083139
6. Thom, N., & Brem, A. (2020). Vom Betrieblichen Vorschlagswesen zum integrierten Ideenmanagement – Ein- und Ausblicke aus zwei Forschergenerationen (N. Landman & H.-D. Schat, Eds.; pp. 9–16). https://doi.org/10.1007/978-3-658-26520-5\_2
  - BibTeX
  - DOI
  BibTeX
  @incollection{publ9814390, abstract = {Das Ideenmanagement und dessen Vorläufer, das Betriebliche Vorschlagswesen, gelten mit Fug und Recht als eine Keimzelle der Betriebswirtschaftslehre, denn bereits im 19. Jahrhundert haben sich Bürger, Politiker und Unternehmer Gedanken gemacht, wie die Ideen der Mitarbeitenden in der sich beginnenden Industrialisierung bestmöglich genutzt werden können. Vor diesem Hintergrund haben wir uns als zwei Generationen von Forschern zu einem wissenschaftlichen Gespräch verabredet, um Ein- und Ausblicke auf das Ideenmanagement zu geben: Norbert Thom (NT), geboren 1946, und Alexander Brem (AB), geboren 197}, author = {Thom, Norbert and Brem, Alexander}, doi = {10.1007/978-3-658-26520-5{\_}2}, editor = {Landman, Nils and Schat, Hans-Dieter}, isbn = {978-3-658-26519-9}, pages = {9-16}, title = {Vom Betrieblichen Vorschlagswesen zum integrierten Ideenmanagement – Ein- und Ausblicke aus zwei Forschergenerationen}, year = 2020 }
  DOI
  10.1007/978-3-658-26520-5{\_}2
7. Nylund, P. A., Ferras-Hernandez, X., & Brem, A. (2020). Automating profitability together: Is there an impact of open innovation and automation on firm turnover? Review of Managerial Science, 14, 269–285. https://doi.org/10.1007/s11846-018-0294-z
  - BibTeX
  - DOI
  BibTeX
  @article{publ9860575, abstract = {Technologies like computer vision, advanced sensors, internet of things, 3D printing, big data, or artificial intelligence are penetrating all facets of the industrial value chains. Hence, industry is engaged in an accelerated automation race where industrial automation converts value chains into intelligent, data-driven systems. This generates new business models and spurs firm competitiveness in general. Companies thus pay attention to the development, acquisition, and incorporation of related technologies to profit from these developments in specific. For this, they must incorporate external flows of knowledge to succeed in innovation. Yet, there is a dearth of research that links open innovation to the incorporation of industrial automation, and to firm performance. Hence, this paper takes a knowledge-based view of the firm and sheds light on the moderating role of the processes of open innovation on the economic results of firms’ subject to automation. In order to do so, we estimate the impact of the interaction of open innovation and automation on firm turnover using panel data for 5287 Spanish firms from a variety of manufacture and service industries. We separate the effects for different open-innovation partners and find that turnover is increased for those automating firms that engage in open innovation with suppliers. These results indicate that suppliers possess the knowledge required for successful automation, and firms that innovate together with suppliers fare better at leveraging investments in automation. In addition, automating firms should exercise caution when choosing collaboration partners from the same country. }, author = {Nylund, Petra A. and Ferras-Hernandez, Xavier and Brem, Alexander}, doi = {10.1007/s11846-018-0294-z}, issn = {1863-6683}, journal = {Review of Managerial Science}, pages = {269–285}, title = {Automating profitability together: Is there an impact of open innovation and automation on firm turnover?}, volume = 14, year = 2020 }
  DOI
  10.1007/s11846-018-0294-z
8. Clauss, T., Niemand, T., Kraus, S., Schnetzer, P., & Brem, A. (2020). Increasing Crowdfunding Success through Social Media: The Importance of Reach and Utilisation in Reward-Based Crowdfunding. International Journal of Innovation Management, 24(3), Article 3. https://doi.org/10.1142/S1363919620500267
  - BibTeX
  - DOI
  BibTeX
  @article{publ9860250, abstract = {The rising use of crowdfunding makes it important for project initiators to know how they can increase the likelihood of success of their crowdfunding campaign. The effects of using social media, although relatively easy to do via most crowdfunding platforms, have not yet been analysed in greater detail in scientific research. We address this research gap by investigating the effects of social media reach and utilisation on measures of reward-based crowdfunding success, based on an analysis of 230 projects from the crowdfunding platform wemakeit. Our results show that social media reach via the number of social media accounts that belong to the project and the number of accounts that belong to the project initiator increases the number of investors and the percentage of the funding goal that is obtained. Furthermore, social media reach via the size of the projects’ and the individuals’ social networks has not been found to be important for crowdfunding success. Social media utilisation in regard to the amount of content shared is found to be positively associated with crowdfunding success. }, author = {Clauss, Thomas and Niemand, Thomas and Kraus, Sascha and Schnetzer, Patrick and Brem, Alexander}, doi = {10.1142/S1363919620500267}, issn = {1363-9196}, journal = {International Journal of Innovation Management}, number = 3, pages = 2050026, title = {Increasing Crowdfunding Success through Social Media: The Importance of Reach and Utilisation in Reward-Based Crowdfunding}, volume = 24, year = 2020 }
  DOI
  10.1142/S1363919620500267
9. Haessler, P., & Schneider, S. (2020). Effects of Gender Differences in Competition on Creativity.
  - BibTeX
  BibTeX
  @book{noauthororeditor, author = {Haessler, Philipp and Schneider, Sven}, title = {Effects of Gender Differences in Competition on Creativity }, year = 2020 }
10. Niebuhr, O., Brem, A., Michalsky, J., & Neitsch, J. (2020). What Makes Business Speakers Sound Charismatic? Cadernos de Lingu\’ıstica, 1(1), Article 1. https://doi.org/10.25189/2675-4916.2020.v1.n1.id272
  BibTeX
  @article{Niebuhr_2020, author = {Niebuhr, Oliver and Brem, Alexander and Michalsky, Jan and Neitsch, Jana}, doi = {10.25189/2675-4916.2020.v1.n1.id272}, journal = {Cadernos de Lingu{\'{\i}}stica}, month = {07}, number = 1, pages = {01--40}, publisher = {Associacao Brasileira de Linguistica}, title = {What Makes Business Speakers Sound Charismatic?}, url = {https://doi.org/10.25189%2F2675-4916.2020.v1.n1.id272}, volume = 1, year = 2020 }
  Link
  https://doi.org/10.25189%2F2675-4916.2020.v1.n1.id272
  DOI
  10.25189/2675-4916.2020.v1.n1.id272
11. SCHEUENSTUHL, F., BICAN, P. M., & BREM, A. (2020). HOW CAN THE LEAN STARTUP APPROACH IMPROVE THE INNOVATION PROCESS OF ESTABLISHED COMPANIES? AN EXPERIMENTAL APPROACH. International Journal of Innovation Management, 25(03), Article 03. https://doi.org/10.1142/s1363919621500298
  BibTeX
  @article{SCHEUENSTUHL_2020, author = {SCHEUENSTUHL, FELIX and BICAN, PETER M. and BREM, ALEXANDER}, doi = {10.1142/s1363919621500298}, journal = {International Journal of Innovation Management}, month = {08}, number = 03, pages = 2150029, publisher = {World Scientific Pub Co Pte Lt}, title = {{HOW} {CAN} {THE} {LEAN} {STARTUP} {APPROACH} {IMPROVE} {THE} {INNOVATION} {PROCESS} {OF} {ESTABLISHED} {COMPANIES}? {AN} {EXPERIMENTAL} {APPROACH}}, url = {https://doi.org/10.1142%2Fs1363919621500298}, volume = 25, year = 2020 }
  Link
  https://doi.org/10.1142%2Fs1363919621500298
  DOI
  10.1142/s1363919621500298
2019
1. Brem, A., & Brem, S. (2019). Die Kreativ-Toolbox für Unternehmen - Ideen generieren und innovatives Denken fördern.
  - BibTeX
  BibTeX
  @book{publ9848024, abstract = {Ideen auf Knopfdruck: Kreativworkshops und Kreativitätstechniken • Was bei der Planung und Durchführung von Kreativitäts-Workshops zu beachten ist • 50 Kreativtechniken: intuitiv-kreative und systematisch-analytische Techniken • Toolbox für Unternehmen und Start-ups Innovative Ideen, die Kunden und Menschen überzeugen, sind in Unternehmen immer wieder aufs Neue gefragt. Aber Ideen auf Knopfdruck zu produzieren, ist nicht einfach. Was tun, wenn der zündende Gedanke fehlt? Verschiedene Methoden können helfen, in den Kreativmodus zu gelangen. Die Toolbox fasst das grundlegende Know-how zusammen, das zur Planung und Durchführung von Kreativworkshops notwendig ist, und stellt 50 klassische und neue Kreativitätstechniken vor, die kreatives Denken erfolgreich fördern}, author = {Brem, Alexander and Brem, Stefanie}, isbn = {978-3-7910-4636-5}, location = {Stuttgart}, title = {Die Kreativ-Toolbox für Unternehmen - Ideen generieren und innovatives Denken fördern}, year = 2019 }
2. Brand, M., Tiberius, V., Bican, P., & Brem, A. (2019). Agility as an innovation driver: towards an agile front end of innovation framework. Review of Managerial Science. https://doi.org/10.1007/s11846-019-00373-0
  - BibTeX
  - DOI
  BibTeX
  @article{publ9838923, abstract = {The innovation of products, services, and business models is key to firm survival, performance, and growth in today’s turbulent business environments. However, accelerating environmental dynamics also require speeding up the innovation process. A suitable solution may be the use of agility, especially at the front end of innovation. In this study, we aim to identify agility enablers in this first stage of the innovation process. We follow a two-step procedure. First, we review existing agility frameworks and find that several agility enablers are already discussed, but no holistic framework exists yet. Second, we conduct qualitative expert interviews to obtain a better understanding of additional enablers and enabler attributes. By comparing the theoretical and managerial sources, we find gaps in each side’s attention. As a result, we introduce a novel, agile front end of innovation framework that helps firms pay attention to agility enablers that can speed up the innovation process. }, author = {Brand, Marco and Tiberius, Victor and Bican, Peter and Brem, Alexander}, doi = {10.1007/s11846-019-00373-0}, issn = {1863-6683}, journal = {Review of Managerial Science}, title = {Agility as an innovation driver: towards an agile front end of innovation framework}, year = 2019 }
  DOI
  10.1007/s11846-019-00373-0
3. Managing innovation: understanding and motivating crowds. (2019). In A. Brem, J. Tidd, & T. Daim (Eds.), Technology Management (Vol. 32). https://doi.org/10.1142/q0193
  - BibTeX
  - DOI
  BibTeX
  @book{publ9825980, abstract = {Managing Innovation is a three-part series covering contemporary technology and innovation management research areas. Each volume comprises key articles from both the International Journal of Innovation Management and the International Journal of Innovation and Technology Management and provides an international, disciplinary approach across its broad coverage of topics. Relevant for both academics and practitioners, this volume focuses on key aspects of crowd innovation including motivations, challenges and benefits of this approac}, doi = {10.1142/q0193}, editor = {Brem, Alexander and Tidd, Joe and Daim, Tugrul}, isbn = {9781786346483}, series = {Technology Management}, title = {Managing innovation: understanding and motivating crowds}, volume = 32, year = 2019 }
  DOI
  10.1142/q0193
4. Jovanovic, T., Brem, A., & Voigt, K.-I. (2019). Who invests why? An analysis of investment decisions in b2b or b2c equity crowdfunding projects. International Journal of Entrepreneurship and Small Business, 37, 71–86. https://doi.org/10.1504/IJESB.2019.10010257
  - BibTeX
  - DOI
  BibTeX
  @article{publ9827358, abstract = {Crowdfunding is a remarkable phenomenon in the field of financing, as it is evolving in theory and practice. However, most research is focused on non-equity based campaigns. Hence, we shed light on a yet under researched aspect: B2B and B2C-companies reaching for equity-based crowdfunding. We chose an empirical approach and conducted a quantitative study among almost 300 participants to reveal the difference between the funding decisions for startups located in either B2B or B2C-markets. Our results show that differences in investments between B2B and B2C firms do exist, revealing that other success factors are necessary in those cases. Moreover, we find that the involvement of the investor as lead user has relevance for the decision to invest in both cases. We conclude with implications for theory and practice, and give suggestions for future researc}, author = {Jovanovic, Tanja and Brem, Alexander and Voigt, Kai-Ingo}, doi = {10.1504/IJESB.2019.10010257}, issn = {1476-1297}, journal = {International Journal of Entrepreneurship and Small Business}, pages = {71 - 86}, title = {Who invests why? An analysis of investment decisions in b2b or b2c equity crowdfunding projects}, volume = 37, year = 2019 }
  DOI
  10.1504/IJESB.2019.10010257
5. Brem, A., & Utikal, V. (2019). How to manage creativity time? Results from a social psychological time model lab experiment on individual creative and routine performance. Creativity and Innovation Management, 28, 291–305. https://doi.org/10.1111/caim.12309
  - BibTeX
  - DOI
  BibTeX
  @article{publ9838130, abstract = {Companies have long used various approaches for organizing employees’ time related to creative and routine tasks as a means to improve their innovative performance. In this paper, we examine how work schedule autonomy affects individuals’ creative and routine performance. We then evaluate noncommissioned time models. Results of laboratory experiments with in total 233 participants reveal that while average routine performance is not affected by schedule autonomy, the effect of schedule autonomy on creative performance depends on the subject’s impulsiveness. There is evidence for an inverse relationship between schedule autonomy and creative performance among subjects of low impulsiveness. Hence, our results indicate that the optimal management policy depends on the manager’s focus on creative or routine performance and the types of employees the manager supervises. For routine performance, the creativity time model has no significant impact. But for creative tasks, creative performance goes down – only highly impulsive people do not have this effect. We found that the performance of lowly impulsive subjects in the spontaneous time model (compared to the predetermined time model) suffers more than performance of highly impulsive subjects. For all levels of impulsiveness, routine performance does not differ across treatments.}, author = {Brem, Alexander and Utikal, Verena}, doi = {10.1111/caim.12309}, issn = {0963-1690}, journal = {Creativity and Innovation Management}, pages = {291-305}, title = {How to manage creativity time? Results from a social psychological time model lab experiment on individual creative and routine performance}, volume = 28, year = 2019 }
  DOI
  10.1111/caim.12309
6. Bilgram, V., Brem, A., & Voigt, K.-I. (2019). User-centric innovations in new product development — systematic identification of lead users harnessing interactive and collaborative online-tools. In A. Brem & T. Daim (Eds.), Series on Technology Management (pp. 173–212). https://doi.org/10.1142/9781786346490\_0007
  - BibTeX
  - DOI
  BibTeX
  @incollection{publ9820653, abstract = {Corporate innovation management geared to long-term success calls for a strategy to grow innovations into a substantial competitive advantage. This, however, coincides with an enormous failure-rate at the market, especially in the field of breakthrough innovations. Hence, in recent times, companies are trying to alleviate the risk of lacking user-acceptance through opening their innovation processes to external actors, particularly customers. The method of integrating lead users is determined by the effective and systematic identification of leading-edge customers, which is considered to be a critical phase within this approach. With the arrival of Web 2.0 applications, there is a huge potential to improve these selection processes. Our research into online communities and weblogs scrutinised the search criteria in an online environment and revealed the following characteristics as crucial factors for the online identification of lead users: being ahead of a market trend, high expected benefits, user expertise and motivation, extreme user needs as well as opinion leadership and an online commitment.}, author = {Bilgram, Volker and Brem, Alexander and Voigt, Kai-Ingo}, doi = {10.1142/9781786346490{\_}0007}, editor = {Brem, Alexander and Daim, Tugrul}, note = {CRIS-Team Scopus Importer:2019-07-09}, pages = {173-212}, series = {Series on Technology Management}, title = {User-centric innovations in new product development — systematic identification of lead users harnessing interactive and collaborative online-tools}, year = 2019 }
  DOI
  10.1142/9781786346490{\_}0007
7. Brem, A. (2019). Les aires ouvertes au travail ne sont pas une si mauvaise idée. À condition de savoir les utilise.
  - BibTeX
  BibTeX
  @misc{publ9823057, author = {Brem, Alexander}, title = {Les aires ouvertes au travail ne sont pas une si mauvaise idée. À condition de savoir les utilise}, year = 2019 }
8. Brem, A., & Nylund, P. (2019). Innovation, open innovation and intellectual property rights: firm size differences.
  - BibTeX
  BibTeX
  @misc{publ9849687, abstract = {With growing interaction among firms in the innovation process, the need for efficient protection of intellectual property rights (IPR) also increases. The high costs and lengthy processes associated with patenting call for firms to use other methods of protecting their intellectual property (IP). The low costs and high revenues associated with the use of trademarks entice the adoption of this measure. For SMEs however, recent evidence questions the long-term benefits of trademarks, and suggests that industrial designs may be a more efficient form of IP protection. There is little evidence for or against using copyright, possibly due to difficulties in measuring this IPR. As product cycles are shortening, firms increasingly protect IP through speed-to-market and secrecy. However, more research is needed as to how secrecy relates to more formal methods of IP protection. }, author = {Brem, Alexander and Nylund, Petra}, title = {Innovation, open innovation and intellectual property rights: firm size differences}, year = 2019 }
9. Jahanshahi, A. A., Brem, A., & Gholami, H. (2019). Working in a Physically Dangerous Work Environment: Employee Vitality and Sustainable Behavior. Sustainability, 11, 5170. https://doi.org/10.3390/su11195170
  - BibTeX
  - DOI
  BibTeX
  @article{publ9808845, abstract = {There is a limited understanding of the antecedents and consequences of employee vitality during war zone exposure. The current study is one of the first ones to investigate the direct effects of perceived danger on employee vitality by collecting data from Afghanistan, one of the most dangerous countries in the world. Furthermore, it was investigated how employee vitality affects sustainable behavior at the workplace. The hypotheses of the study have been tested by using data from two surveys collected from 192 employees working in small-sized private businesses in Afghanistan. The results indicate that high levels of perceived danger negatively impact employee vitality at work. In addition, we found that employees with vitality engage in more pro-environmental behavior in the workplace. The engagement of vital employees in pro-environmental behavior is higher among those employees who have a high level of environmental awareness. This paper concludes by presenting the limitations and implications of this study, as well as highlighting potential avenues for future research.}, author = {Jahanshahi, Asghar Afshar and Brem, Alexander and Gholami, Hussain}, doi = {10.3390/su11195170}, issn = {2071-1050}, journal = {Sustainability}, pages = 5170, title = {Working in a Physically Dangerous Work Environment: Employee Vitality and Sustainable Behavior}, volume = 11, year = 2019 }
  DOI
  10.3390/su11195170
10. Managing innovation: what do we know about innovation success factors? (2019). In A. Brem, J. Tidd, & T. Daim (Eds.), Technology Management (Vol. 33). https://doi.org/10.1142/q0194
  - BibTeX
  - DOI
  BibTeX
  @book{publ9839837, abstract = {Managing Innovation is a three-part series covering contemporary technology and innovation management research areas. Each volume comprises key articles from both the International Journal of Innovation Management and the International Journal of Innovation and Technology Management and provides an international, disciplinary approach across its broad coverage of topics. Relevant for both academics and practitioners, this volume answers how organisations can develop innovative approaches from a perspective that encompasses technological advances, changes in the market and individual entrepreneur}, doi = {10.1142/q0194}, editor = {Brem, Alexander and Tidd, Joe and Daim, Tugrul}, isbn = {9781786346513}, series = {Technology Management}, title = {Managing innovation: what do we know about innovation success factors?}, volume = 33, year = 2019 }
  DOI
  10.1142/q0194
11. Brem, A. (2019). Open-plan offices are not inherently bad – you’re probably just using them wrong.
  - BibTeX
  BibTeX
  @misc{publ9813147, author = {Brem, Alexander}, title = {Open-plan offices are not inherently bad – you're probably just using them wrong}, year = 2019 }
12. Brem, A., Bilgram, V., & Marchuk, A. (2019). How crowdfunding platforms change the nature of user innovation – from problem solving to entrepreneurship. Technological Forecasting and Social Change, 348–360. https://doi.org/10.1016/j.techfore.2017.11.020
  - BibTeX
  - DOI
  BibTeX
  @article{publ9817785, abstract = {Crowdfunding has become a key research trend in recent years providing a new form of acquiring funding for innovation projects from users prior to the realization of the product in a ‘market before the market’. In this paper, we link the concept of crowdfunding with the user innovation phenomenon and show how user innovators harness crowdfunding to complement their innovative behavior and obtain funding to build firms and produce products in a more professional way. Conducting three case studies ranging from low- to high-tech crowdfunding campaigns, we investigate how crowdfunding impacts constituent dimensions of user innovation theory such as user motivation, user role, user community, collaboration between users and user investments. In particular, we argue that crowdfunding platforms (CFPs) may give rise to a more widespread occurrence of user entrepreneurs, who found a firm to commercialize their product or service in a marketplace they have created for their own need. Hence, we show the development from traditional user innovation to crowdfunding-enabled user innovation, which democratizes not only the creation but also the more large-scale commercialization of new products and service}, author = {Brem, Alexander and Bilgram, Volker and Marchuk, Anna}, doi = {10.1016/j.techfore.2017.11.020}, issn = {0040-1625}, journal = {Technological Forecasting and Social Change}, pages = {348-360}, title = {How crowdfunding platforms change the nature of user innovation – from problem solving to entrepreneurship}, year = 2019 }
  DOI
  10.1016/j.techfore.2017.11.020
13. Clauß, T., Niemand, T., Kraus, S., Schnetzer, P., & Brem, A. (2019). Increasing crowdfunding success through social media: The importance of reach and utilization in reward-based crowdfunding. International Journal of Innovation Management. https://doi.org/10.1142/S1363919620500267
  - BibTeX
  - DOI
  BibTeX
  @article{publ9842490, abstract = {The rising use of crowdfunding makes it important for project initiators to know how they can increase the likelihood of success of their crowdfunding campaign. The effects of using social media, although relatively easy to do via most crowdfunding platforms, have not yet been analyzed in greater detail in scientific research. We address this research gap by investigating the effects of social media reach and utilization on measures of reward-based crowdfunding success, based on an analysis of 230 projects from the crowdfunding platform wemakeit. Our results show that social media reach via the number of social media accounts that belong to the project and the number of accounts that belong to the project initiator increases the number of investors and the percentage of the funding goal that is obtained. Furthermore, social media reach via the size of the projects’ and the individuals’ social networks has not been found to be important for crowdfunding success. Social media utilization in regard to the amount of content shared is found to be positively associated with crowdfunding success. }, author = {Clauß, Thomas and Niemand, Thomas and Kraus, Sascha and Schnetzer, Patrick and Brem, Alexander}, doi = {10.1142/S1363919620500267}, issn = {1363-9196}, journal = {International Journal of Innovation Management}, title = {Increasing crowdfunding success through social media: The importance of reach and utilization in reward-based crowdfunding}, year = 2019 }
  DOI
  10.1142/S1363919620500267
14. Brem, A. (2019). Baik buruknya ruang kantor terbuka (open office) tergantung dari cara kita menggunakannya.
  - BibTeX
  BibTeX
  @misc{publ9821947, author = {Brem, Alexander}, title = {Baik buruknya ruang kantor terbuka (open office) tergantung dari cara kita menggunakannya}, year = 2019 }
15. Jahanshahi, A. A., & Brem, A. (2019). Entrepreneurs in Post-Sanctions Iran: Innovation or Imitation under Conditions of Perceived Environmental Uncertainty. Asia Pacific Journal of Management. https://doi.org/10.1007/s10490-018-9618-4
  - BibTeX
  - DOI
  BibTeX
  @article{publ9826760, abstract = {We examined the relationships between perceived environmental uncertainty and firm strategies (innovation vs. imitation) with a sample of 143 Iranian entrepreneurs. By using longitudinal data, we hypothesized that perceived environmental state uncertainty increases the possibility of pursuing innovative strategies and that the perceived effect and response of uncertainty increases the possibility of pursuing imitative strategies by Iranian entrepreneurs during the post-sanction period. Our results extend previous research by not only highlighting the importance of perceived environmental uncertainty in shaping firms’ strategic behavior, but also indicating how each dimension of perceived environmental uncertainty either enhances or inhibits the innovation/imitation strategy. Since perceived environmental uncertainty is a multidimensional and broad concept that usually stems from different sources, ignoring the exact types of uncertainty faced by entrepreneurs during strategy formulation could lead to unproductive investments and higher costs that may hurt firm performance in the long term. Our findings are in general consistent with the predictions of upper echelons theory and confirm that the strategy of a firm varies according to the types of uncertainty perceived by entrepreneurs. }, author = {Jahanshahi, Asghar Afshar and Brem, Alexander}, doi = {10.1007/s10490-018-9618-4}, issn = {0217-4561}, journal = {Asia Pacific Journal of Management}, title = {Entrepreneurs in Post-Sanctions Iran: Innovation or Imitation under Conditions of Perceived Environmental Uncertainty}, year = 2019 }
  DOI
  10.1007/s10490-018-9618-4
16. Nylund, P., Ferras, X., & Brem, A. (2019). Automating profitably together - Is there an impact of open innovation and automation on firm turnover? Review of Managerial Science. https://doi.org/10.1007/s11846-018-0294-z
  - BibTeX
  - DOI
  BibTeX
  @article{publ9805828, abstract = {Technologies like computer vision, advanced sensors, internet of things, 3D printing, big data, or artificial intelligence are penetrating all facets of the industrial value chains. Hence, industry is engaged in an accelerated automation race where industrial automation converts value chains into intelligent, data-driven systems. This generates new business models and spurs firm competitiveness in general. Companies thus pay attention to the development, acquisition, and incorporation of related technologies to profit from these developments in specific. For this, they must incorporate external flows of knowledge to succeed in innovation. Yet, there is a dearth of research that links open innovation to the incorporation of industrial automation, and to firm performance. Hence, this paper takes a knowledge-based view of the firm and sheds light on the moderating role of the processes of open innovation on the economic results of firms’ subject to automation. In order to do so, we estimate the impact of the interaction of open innovation and automation on firm turnover using panel data for 5287 Spanish firms from a variety of manufacture and service industries. We separate the effects for different open-innovation partners and find that turnover is increased for those automating firms that engage in open innovation with suppliers. These results indicate that suppliers possess the knowledge required for successful automation, and firms that innovate together with suppliers fare better at leveraging investments in automation. In addition, automating firms should exercise caution when choosing collaboration partners from the same country. }, author = {Nylund, Petra and Ferras, Xavier and Brem, Alexander}, doi = {10.1007/s11846-018-0294-z}, issn = {1863-6683}, journal = {Review of Managerial Science}, title = {Automating profitably together - Is there an impact of open innovation and automation on firm turnover?}, year = 2019 }
  DOI
  10.1007/s11846-018-0294-z
17. Brem, A., Tidd, J., & Daim, T. (2019). Introduction: Crowdsourcing Challenges. In A. Brem & T. Daim (Eds.), Series on Technology Management (Vol. 32, pp. xvii–xxiv). https://doi.org/10.1142/q0193
  - BibTeX
  - DOI
  BibTeX
  @incollection{publ9847092, author = {Brem, Alexander and Tidd, Joe and Daim, Tugrul}, doi = {10.1142/q0193}, editor = {Brem, A. and Daim, T.}, isbn = {978-1-78634-648-3}, location = {Singapore}, note = {Created from Fastlane, Scopus look-up}, pages = {xvii-xxiv}, series = {Series on Technology Management}, title = {Introduction: Crowdsourcing Challenges}, volume = 32, year = 2019 }
  DOI
  10.1142/q0193
18. Brem, A. (2019). Das Neue in der Betriebswirtschaft: Ansätze zur qualitativen Forschung und Konzeption theoriegenerierender Forschungsstrategien (Vol. 21, pp. 25–38).
  - BibTeX
  BibTeX
  @incollection{publ9808664, abstract = {Qualitative Forschung in der Betriebswirtschaftslehre – ein nach wie vor oft vernachlässigtes Thema. Denn schwerpunktmäßig werden qualitative Verfahren vorwiegend in soziologischen Bereichen angewandt, obwohl in vielen Lehrbüchern zur empirischen Forschung die Zusammengehörigkeit von quantitativen und qualitativen Verfahren – auch in der Betriebswirtschaftslehre – beschworen wird. Vor diesem Hintergrund stellt vorliegender Beitrag die historische Entwicklung der Wissenschaftsziele in der Betriebswirtschaft dar, um über die Mischform der angewandten Forschung auf die Rahmenbedingungen für anwendungsorientierte, qualitativ-empirische Forschung in der Betriebswirtschaftslehre zu sprechen zu kommen. Nach der Definition elementarer Begrifflichkeiten wie Bezugsrahmen, Modell und Theorie und der Abgrenzung quantitativer zu qualitativer Forschung schließt der Beitrag mit dem Vorschlag einer theoriegenerierenden Forschungsstrategie für qualitative Untersuchungen im betriebswirtschaftlichen Kontext. }, author = {Brem, Alexander}, location = {Tübingen}, pages = {25-38}, title = {Das Neue in der Betriebswirtschaft: Ansätze zur qualitativen Forschung und Konzeption theoriegenerierender Forschungsstrategien}, volume = 21, year = 2019 }
19. Wimschneider, C., & Brem, A. (2019). The Perception of Creativity through Multicultural Experience - Results from an empirical analysis. International Journal of Innovation Management. https://doi.org/10.1142/S1363919619500658
  - BibTeX
  - DOI
  BibTeX
  @article{publ9824332, abstract = {This research is an approach to connect creativity and multicultural experiences (MCEs): we give insights into how and what type of MCE influences people’s perceptive abilities such as creativity. We offer one of the first empirical examinations that links the perception of creativity concept to strategy of acculturation. This study addresses an often-mentioned research gap by examining laypersons’ ability to perceive different levels of creativity. For this, a sample of 195 participants from 26 countries with and without MCE was researched. Findings indicate that attitudes as well as personal and professional goals apparently influence people’s creativity perception. The acculturation strategy integration seems to be a determining factor in this respect. As MCE has become a firm part of many people’s CV, the present paper adds to an omnipresent phenomenon in today’s society, which is worth studying. }, author = {Wimschneider, Christine and Brem, Alexander}, doi = {10.1142/S1363919619500658}, issn = {1363-9196}, journal = {International Journal of Innovation Management}, title = {The Perception of Creativity through Multicultural Experience - Results from an empirical analysis}, year = 2019 }
  DOI
  10.1142/S1363919619500658
20. Bouncken, R., Aslam, M. M., & Brem, A. (2019). Permeability in Coworking-Spaces as an Innovation Facilitator.
  - BibTeX
  BibTeX
  @inproceedings{publ9809572, abstract = {Contemporary organizations develop porous structures and permeable boundaries to employ external knowledge and resources. On the one hand, permeability in organizations engenders fluidity which increases organizational capabilities through adaptability, diversity, and speed. On the other hand, organizations continuously redefine and reinvent their boundaries to remain stable and to exhibit self-identity. These two competing demands of organizations to simultaneously become fluid as well as stable are evident in modern shared workplaces where organizations share offices with other organizations and professionals. The purpose of this research is to analyze how permeability in shared office spaces influence the internal work structures and processes of members’ organizations who have relatively fixed memberships, stable structures, and steep hierarchies. We collected qualitative data based on an inductive research methodology from the providers and users of a coworking-space. Our study concludes that participational autonomy, spatial and virtual connectivity and interrelational heterogeneity determine the level of permeability in a coworking-space. The space level permeability influences the work structures and task processes of members’ organizations. Changeability in organizational processes engenders structural differentiation, decentralization, and ad-hoc work processes, which provide autonomy to the organizational employees or independent users to define their work structures, task processes, and work routines. Organizations though maintain their rudimentary structures and permeable boundaries through self-regulatory resources. In this way, permeability enables organizations to leverage the differentiated capabilities of members within and outside of the space and facilitates knowledge exchange across boundaries and hierarchical levels that lead to innovative outcomes. }, author = {Bouncken, Ricarda and Aslam, Muhammad Mahmood and Brem, Alexander}, location = {Portland}, title = {Permeability in Coworking-Spaces as an Innovation Facilitator}, year = 2019 }
21. Puente-Diaz, R., Toptas, S. D., Cavazos Arroyo, J., Wimschneider, C., & Brem, A. (2019). Creative potential and multicultural experiences: The mediating role of creative self-efficacy. Journal of Creative Behavior. https://doi.org/10.1002/jocb.408
  - BibTeX
  - DOI
  BibTeX
  @article{publ9847816, author = {Puente-Diaz, Rogelio and Toptas, Seda Dilan and Cavazos Arroyo, Judith and Wimschneider, Christine and Brem, Alexander}, doi = {10.1002/jocb.408}, journal = {Journal of Creative Behavior}, title = {Creative potential and multicultural experiences: The mediating role of creative self-efficacy}, year = 2019 }
  DOI
  10.1002/jocb.408
2018
1. Gutstein, A., & Brem, A. (2018). Lead User Projects in Practice - Results from an Analysis of an Open Innovation Accelerator. International Journal of Innovation and Technology Management, 15. https://doi.org/10.1142/S0219877018500153
  - BibTeX
  - DOI
  BibTeX
  @article{publ9829650, abstract = {Earlier research on the lead user method is focused on individual case studies and how the method was applied in a specific context. In this paper, we take a broader approach, analyzing sample of 24 lead user projects, which included working with 188 lead users. These projects were analyzed regarding their specific processes, resources, challenges, and success factors, using the data of an open innovation intermediary. The key fnding is that a refinement and elaboration phase and the integration of designers are crucial success factors which, to date, have not been included in the literature. Moreover, crowdsourcing contests and netnography proved to be of significant value for the need, trend, and lead user identication phases. This paper concludes by discussing theoretical and practical implications, the limitations of this study, and recommendations for future studies.}, author = {Gutstein, Adele and Brem, Alexander}, doi = {10.1142/S0219877018500153}, issn = {0219-8770}, journal = {International Journal of Innovation and Technology Management}, title = {Lead User Projects in Practice - Results from an Analysis of an Open Innovation Accelerator}, volume = 15, year = 2018 }
  DOI
  10.1142/S0219877018500153
2. Lettau, R., Vollrath, O., & Brem, A. (2018). Integriertes Ideenmanagement in der Praxis - Generierung von neuen Service-, Produkt- und Geschäftsmodellinnovationen durch Kundenintegration am Beispiel von Krankenversicherungen (pp. 237–265). https://doi.org/10.1007/978-3-658-14781-5\_15
  - BibTeX
  - DOI
  BibTeX
  @incollection{publ9826580, author = {Lettau, Robert and Vollrath, Oliver and Brem, Alexander}, doi = {10.1007/978-3-658-14781-5{\_}15}, isbn = {978-3-658-14780-8}, location = {Wiesbaden}, pages = {237-265}, title = {Integriertes Ideenmanagement in der Praxis - Generierung von neuen Service-, Produkt- und Geschäftsmodellinnovationen durch Kundenintegration am Beispiel von Krankenversicherungen}, year = 2018 }
  DOI
  10.1007/978-3-658-14781-5{\_}15
3. Bogers, M., Brem, A., Heinemann, T., & Tavella, E. (2018). Laughing Out Loud: How Humor Shapes Innovation Processes Within and Across Organizations (pp. 177–189).
  - BibTeX
  BibTeX
  @incollection{publ9826970, abstract = {Innovation processes increasingly rely on the collaboration between different stakeholders across various boundaries, including functional, hierarchical and organizational boundaries. Such boundary-crossing interactions can rely on different types of mechanisms, activities and boundary objects. Humor might act as an appropriate managerial tool to shape such interactions as it affects the social positions of and relationships between individuals. In this article, we present a case study of how humor is employed at the micro-level of collaborative innovation processes. Based on data from workshops in which participants work together to construct new business models for a particular company, we employ the method of conversation analysis to find that humor (laughter in particular) can be an important condition for the acceptance of proposals at the interactional micro-level of innovation processes. A key finding is that company-internal representatives’ use of humor differs from company-external participants in terms of their orientation to having different rights and responsibilities in the innovation process. }, author = {Bogers, Marcel and Brem, Alexander and Heinemann, Trine and Tavella, Elena}, isbn = {9781138243439}, location = {New York}, note = {CRIS-Team WoS Importer:2019-08-02}, pages = {177-189}, title = {Laughing Out Loud: How Humor Shapes Innovation Processes Within and Across Organizations}, year = 2018 }
2017
1. Brem, A., & Viardot, É. (Eds.). (2017). Revolution of Innovation Management: Volume 2 Internationalization and Business Models. https://doi.org/10.1057/978-1-349-95123-9
  - BibTeX
  - DOI
  BibTeX
  @book{publ9821770, doi = {10.1057/978-1-349-95123-9}, editor = {Brem, Alexander and Viardot, Éric}, isbn = {978-1-349-95122-2}, title = {Revolution of Innovation Management: Volume 2 Internationalization and Business Models}, year = 2017 }
  DOI
  10.1057/978-1-349-95123-9
2. Maier, M. A., Rück, P., & Brem, A. (2017). How to Integrate Suppliers into the Innovation Process? An Explorative Case of Champion Formalization in the Purchasing Department in Times of Open Innovation. International Journal of Innovation and Technology Management, 14. https://doi.org/10.1142/S0219877017500365
  - BibTeX
  - DOI
  BibTeX
  @article{publ9828912, abstract = {Literature on the champion theory proposes the informal character of the champion’s role and also notes difficulties in institutionalizing it. Nevertheless, formally institutionalized roles that seem to fit the description of a champion can be recognized in organizations, especially as enablers of open innovation activities. However, research cannot answer how this institutionalization occurs and which factors influence it. To answer these questions, we investigate a unique single case in which a champion role was institutionalized in the purchasing department of a multinational company. The new role’s task is to identify, select, and integrate supplier innovations. Our results indicate that the informal role of the champion can be successfully institutionalized when certain success factors are considered, which are management commitment, use of success stories, and matching of champions with research and development teams. We contribute to innovation management literature by using the well-established champion theory to explain how and why large multinational companies formally establish the role of the innovation champion. Our research offers pathways for further research about both, the antecedents and the consequences of role formalization. Practitioners can build on the success factors derived in this study when formally implementing innovation champions as enablers of open innovation activities.}, author = {Maier, Maximilian A. and Rück, Peter and Brem, Alexander}, doi = {10.1142/S0219877017500365}, issn = {0219-8770}, journal = {International Journal of Innovation and Technology Management}, title = {How to Integrate Suppliers into the Innovation Process? An Explorative Case of Champion Formalization in the Purchasing Department in Times of Open Innovation}, volume = 14, year = 2017 }
  DOI
  10.1142/S0219877017500365
3. Brem, A., & Viergutz, L. (2017). Kreativitätstechniken im Innovationsmanagement: Ergebnisse einer quantitativen Analyse zum Einsatz in KMU. Zeitschrift Für KMU Und Entrepreneurship, 65, 197–221. https://doi.org/10.3790/zfke.65.4.197
  - BibTeX
  - DOI
  BibTeX
  @article{publ9839289, abstract = {Um systematisch an neue und originelle Ideen zu kommen, sind Kreativitätstechniken ein wichtiger Bestandteil im Innovationsmanagement. Doch welche Techniken werden von Unternehmen in der Praxis eingesetzt, und für welche Arten von Fragestellungen? In der vorliegenden Studie wurde mittels einer quantitativen Erhebung untersucht, welche Techniken Unternehmen im deutschsprachigen Raum zu welchem Zweck nutzen und wie diese in den Arbeitsalltag eingebunden sind. Insgesamt nahmen 90 Mitarbeiter und Führungskräfte aus Deutschland, Österreich und der Schweiz an der Umfrage teil. Diese zielte insbesondere auf die Unterschiede zwischen kleinen, mittleren und großen Unternehmen ab. Die Ergebnisse zeigen, dass Kreativitätstechniken in vielen Unternehmen einen festen Platz im Alltag haben, jedoch nur die Hälfte der Befragten schreibt dabei seinem Unternehmen viele Ideen und kreative Mitarbeiter zu. Die große Auswahl an Kreativitätstechniken führt offenbar zu Auswahlproblemen, weshalb klassische Techniken wie das Brainstorming oder das Brainwriting bei den Befragten am meisten und am regelmäßigsten genutzt werden. Dabei ist es bemerkenswert, dass die vorgestellten Kreativitätstechniken von allen befragten Abteilungen gleichermaßen eingesetzt werden. Der Artikel schließt mit Implikationen für Forschung und Praxis, sowie mit einem Ausblick auf zukünftige Forschung. }, author = {Brem, Alexander and Viergutz, Lisa}, doi = {10.3790/zfke.65.4.197}, journal = {Zeitschrift für KMU und Entrepreneurship}, pages = {197-221}, title = {Kreativitätstechniken im Innovationsmanagement: Ergebnisse einer quantitativen Analyse zum Einsatz in KMU}, volume = 65, year = 2017 }
  DOI
  10.3790/zfke.65.4.197
4. Brem, A., Puente-Diaz, R., & Agogue, M. (Eds.). (2017). The Role of Creativity in the Management of Innovation: State of the Art and Future Research Outlook (Series on Technology Management, Vol. 27). https://doi.org/10.1142/q0059
  - BibTeX
  - DOI
  BibTeX
  @book{publ9843796, doi = {10.1142/q0059}, edition = {Series on Technology Management}, editor = {Brem, Alexander and Puente-Diaz, Rogelio and Agogue, Marine}, isbn = {978-1-78634-200-3}, title = {The Role of Creativity in the Management of Innovation: State of the Art and Future Research Outlook}, volume = 27, year = 2017 }
  DOI
  10.1142/q0059
5. Angerer, M., Brem, A., Kraus, S., & Peter, A. (2017). Start-up Funding via Equity Crowdfunding in Germany: A Qualitative Analysis of Success Factors. Journal of Entrepreneurial Finance, 19, 1–26.
  - BibTeX
  BibTeX
  @article{publ9811129, abstract = {Entrepreneurs often struggle to find sufficient funding for their start-ups. A relatively new way for companies to attract capital is via an internet platform, locating investors who in return receive something in return for their ventures. Equity crowdfunding is one of several types of crowdfunding, and is also known as crowdinvesting in the German-speaking realm. This article predominantly advances the scientific knowledge regarding the success factors of equity crowdfunding for German start-ups. The study conducted nine qualitative interviews with start-ups and crowdinvesting platforms. Its first result is that German start-ups select crowdinvesting because (1) it is a funding opportunity and (2) it has an expected marketing effect. To organize the results of relevant success factors, the Crowdinvesting Success Model was designed by the researchers. This supports German entrepreneurs by presenting 20 important success elements that help to increase the capital collected during a campaign. The key finding is that an attractive business model, an appropriate preparation in the pre-campaign period, ongoing activities during the campaign, and corresponding advertising activities have a positive impact on a German start-up's crowdinvesting campaign's chances of success. The article closes with implications for theory and practice, as well as further research suggestion}, author = {Angerer, Martin and Brem, Alexander and Kraus, Sascha and Peter, Andreas}, issn = {2373-1761}, journal = {Journal of Entrepreneurial Finance}, pages = {1-26}, title = {Start-up Funding via Equity Crowdfunding in Germany: A Qualitative Analysis of Success Factors}, volume = 19, year = 2017 }
6. Gerlach, S., & Brem, A. (2017). Idea Management Revisited: A Review of the Literature and Guide for Implementation. International Journal of Innovation Studies, 2, 144–161. https://doi.org/10.1016/j.ijis.2017.10.004
  - BibTeX
  - DOI
  BibTeX
  @article{publ9853880, author = {Gerlach, Sophia and Brem, Alexander}, doi = {10.1016/j.ijis.2017.10.004}, issn = {2096-2487}, journal = {International Journal of Innovation Studies}, pages = {144-161}, title = {Idea Management Revisited: A Review of the Literature and Guide for Implementation}, volume = 2, year = 2017 }
  DOI
  10.1016/j.ijis.2017.10.004
7. Ernst, M., & Brem, A. (2017). Social Media for Identifying Lead Users?: Insights into Lead Users’ Social Media Habits. International Journal of Innovation and Technology Management, 14. https://doi.org/10.1142/S0219877017500225
  - BibTeX
  - DOI
  BibTeX
  @article{publ9831961, abstract = {An important and frequently researched concept in the field of open innovation is the integration of lead users into the process for developing innovative product concepts. Social media has offered promising new possibilities for companies in terms of supporting lead user integration. This paper provides an overview of relevant aspects of lead user research, as well as the identification of lead users. Furthermore, we connect lead user theory with social media and discuss possible ways to identify lead users. Based on the conclusion that existing research does not yet sufficiently provide a detailed understanding on identifying lead users in social media, we conducted an empirical study to gain deeper insights in the social media habits of lead users; this involved a case study comprising 20 interviews. This study’s findings present a rather ambivalent picture, concluding that identifying lead users via social media may work with some limitations. Social media can contribute complementary with established approaches like pyramiding to the identification of lead users, but it is not a standalone solution. It strongly depends on the content of the project and on the group of individuals where lead users should be originated. Based on these findings, we derive theoretical and managerial implications and show how companies can utilize social media in addition to established methods for identifying lead users. Finally, the paper concludes with a discussion of study limitations and recommendations for areas of further researc}, author = {Ernst, Markus and Brem, Alexander}, doi = {10.1142/S0219877017500225}, issn = {0219-8770}, journal = {International Journal of Innovation and Technology Management}, title = {Social Media for Identifying Lead Users?: Insights into Lead Users' Social Media Habits}, volume = 14, year = 2017 }
  DOI
  10.1142/S0219877017500225
8. Brem, A., Nylund, P., & Hitchen, E. (2017). Open Innovation and Intellectual Property Rights: How do SMEs benefit from patents, industrial designs, trademarks and copyrights? Management Decision, 55, 1285–1306. https://doi.org/10.1108/MD-04-2016-0223
  - BibTeX
  - DOI
  BibTeX
  @article{publ9806632, abstract = {Purpose – The purpose of this paper is to study the relationship between open innovation and the use of intellectual property rights (IPRs) in small- and medium-sized enterprises (SMEs). The authors consider patents, industrial designs (i.e. design patents in the USA), trademarks, and copyrights. Design/methodology/approach – The relationships between open innovation, IPRs, and profitability are tested with random-effects panel regressions on data from the Spanish Community Innovation Survey for 2,873 firms spanning the years 2008-2013. Findings – A key result is that SMEs do not benefit from open innovation or from patenting in the same way as larger firms. Furthermore, the results show that SMEs profit in different ways from IPR, depending on their size and the corresponding IPR. Research limitations/implications – The different impact of IPRs on the efficiency of open innovation in firms of varying sizes highlights the importance of further investigation into IP strategies and into open innovation in SMEs. Practical implications – Industrial designs are currently the most efficient IPR for SMEs to protect their intellectual property in open innovation collaborations. Depending on the company size, the use of different IPRs is recommended. Moreover, firms should seek to increase the efficiency of open innovation and the use of IPRs. Social implications – The high impact of SMEs on employment highlights the importance of fomenting efficient innovation processes in such firms. Originality/value – This paper opens the black box of IPR in relation to open innovation in SMEs, and draws distinctive conclusions with regards to patents, industrial designs, trademarks, and copyrights.}, author = {Brem, Alexander and Nylund, Petra and Hitchen, Emma}, doi = {10.1108/MD-04-2016-0223}, issn = {0025-1747}, journal = {Management Decision}, pages = {1285-1306}, title = {Open Innovation and Intellectual Property Rights: How do SMEs benefit from patents, industrial designs, trademarks and copyrights?}, volume = 55, year = 2017 }
  DOI
  10.1108/MD-04-2016-0223
9. Kampfer, K., Ivens, B., & Brem, A. (2017). Multisensory Innovation: Haptic Input and its Role in Product Design. IEEE Engineering Management Review, 45, 32–38. https://doi.org/10.1109/EMR.2017.2768504
  - BibTeX
  - DOI
  BibTeX
  @article{publ9845341, abstract = {For many companies, differentiating their offerings from competitors' value propositions is becoming increasingly challenging. In order to formulate convincing value propositions, a holistic approach is required that takes human perception and sensation into consideration. This article assesses the role of haptics in multisensory product design. It systematically reviews previous research, illustrates factors affecting haptic perception and sheds light on the processing of haptic input. This article serves to illustrate how haptic input activates processes that affect human perception of products and ultimately alters behavior and thus substantiates its role in multisensory innovation and product desig}, author = {Kampfer, Kristina and Ivens, Björn and Brem, Alexander}, doi = {10.1109/EMR.2017.2768504}, issn = {0360-8581}, journal = {IEEE Engineering Management Review}, pages = {32-38}, title = {Multisensory Innovation: Haptic Input and its Role in Product Design}, volume = 45, year = 2017 }
  DOI
  10.1109/EMR.2017.2768504
2016
1. Muenzberg, C., Hammer, J., Brem, A., & Lindemann, U. (2016). Crisis Situations in Engineering Product Development: A TRIZ based approach. Procedia CIRP, 39, 144–149. https://doi.org/10.1016/j.procir.2016.01.180
  - BibTeX
  - DOI
  BibTeX
  @article{publ9825403, abstract = {Crisis situations are special situations during the development process. They are characterized by time and handling pressure. Therefore, it is necessary to identify and apply a methodical problem solving approach to overcome these situations. Due to their prescriptive character, problem solving approaches reduce the problem identification time and increase the efficiency of crisis management. The goal of this research is to identify methods which are able to support the crisis management process successfully. Therefore, a literature-based analysis of developing methods, especially TRIZ is conducted. Regarding the main steps of problem solving, evaluation criteria are identified and considered. This bases on standardized method descriptions and is evaluated by criteria regarding training effort, usability, time, quality of solutions, required resources, and effort for application by 12 TRIZ users and experts. Result of this research is a situation specific approach for crises. The evaluated methods are clustered considering the main steps of problem solving. Results indicate that TRIZ methods support especially the idea generation process with structured and detailed approache}, author = {Muenzberg, Christopher and Hammer, Jens and Brem, Alexander and Lindemann, Udo}, doi = {10.1016/j.procir.2016.01.180}, issn = {2212-8271}, journal = {Procedia CIRP}, pages = {144-149}, title = {Crisis Situations in Engineering Product Development: A TRIZ based approach}, volume = 39, year = 2016 }
  DOI
  10.1016/j.procir.2016.01.180
2. Niebuhr, O., Voße, J., & Brem, A. (2016). What makes a charismatic speaker?: A computer-based acoustic-prosodic analysis of Steve Jobs tone of voice. Computers in Human Behavior, 64, 366–382. https://doi.org/10.1016/j.chb.2016.06.059
  - BibTeX
  - DOI
  BibTeX
  @article{publ9818575, abstract = {The former Apple CEO Steve Jobs was one of the most charismatic speakers of the past decades. However, there is, as yet, no detailed quantitative profile of his way of speaking. We used state-of-the-art computer techniques to acoustically analyze his speech behavior and relate it to reference samples. Our paper provides the first-ever acoustic profile of Steve Jobs, based on about 4000 syllables and 12,000 individual speech sounds from his two most outstanding and well-known product presentations: the introductions of the iPhone 4 and the iPad 2. Our results show that Steve Jobs stands out against our reference samples in almost all key features of charisma, including melody, loudness, tempo and fluency, and he produced significant quantitative differences when addressing customers and investors in his speeches. Against this background, we provide specific advice on how to improve a speaker’s charismatic impact. We conclude with describing how further technological advances will move computers and behavioral characteristics like human speech even closer together.}, author = {Niebuhr, Oliver and Voße, Jana and Brem, Alexander}, doi = {10.1016/j.chb.2016.06.059}, issn = {0747-5632}, journal = {Computers in Human Behavior}, pages = {366-382}, title = {What makes a charismatic speaker?: A computer-based acoustic-prosodic analysis of Steve Jobs tone of voice}, volume = 64, year = 2016 }
  DOI
  10.1016/j.chb.2016.06.059
3. Niebuhr, O., Brem, A., Novák-Tót, E., & Voße, J. (2016). Charisma in business speeches: A contrastive acoustic-prosodic analysis of Steve Jobs and Mark Zuckerberg. 79.
  - BibTeX
  BibTeX
  @inproceedings{publ9807413, abstract = {Based on the prosodic features of charisma that have been identified in previous prosodic studies, we provide the first-ever acoustic profiles of Steve Jobs' and Mark Zuckerberg's business speeches, . We analyzed a sample of about 45 minutes from iPhone/iPad or "F8" presentations. Our results show that Jobs and Zuckerberg both stand out against a reference sample of ordinary speakers from the prosodic literature. However, Jobs stands out even more and thus significantly differs from Zuckerberg in almost all prosodic parameters that are known from previous studies to be associated with charisma. In addition, both CEOs produced significant differences differed between the customer-oriented and investor-oriented sections of their speeches, albeit mostly in opposite directions. In summary, we show that the prosodic features of charisma in political speeches also apply to business speeches. Consistent with the public opinion, our findings are indicative of Steve Jobs being a more charismatic speaker than Mark Zuckerberg. Beyond previous studies, our data suggest that rhythm and emphatic accentuation are also involved in conveying charisma. Furthermore, the differences between Jobs and Zuckerberg and the investor- and customer-related sections of their speeches support the modern understanding of charisma as a gradual, multiparametric, and context-sensitive concept.}, author = {Niebuhr, Oliver and Brem, Alexander and Novák-Tót, Eszter and Voße, Jana}, location = {Boston, USA}, pages = 79, title = {Charisma in business speeches: A contrastive acoustic-prosodic analysis of Steve Jobs and Mark Zuckerberg}, year = 2016 }
4. Filser, M., Brem, A., Gast, J., Kraus, S., & Calabro, A. (2016). Innovation in Family Firms: Examining the Inventory and Mapping the Path. International Journal of Innovation Management, 20, 1–39. https://doi.org/10.1142/S1363919616500547
  - BibTeX
  - DOI
  BibTeX
  @article{publ9831171, abstract = {Over the past decade, research on innovation in family firms has received growing attention by scholars and practitioners around the globe with a wide range of aspects explored within the current body of literature. Despite the constantly growing number of scientific publications, research lacks a comprehensive and critical review of past and present research achievements. First, conducting a bibliometric analysis with a focus on innovation in family firms, we identify five topical clusters that help to understand the foundations of recent findings: namely ownership and governance, structural settings, organizational culture and behaviour, resources, and innovation and strategy. Second, based on a thorough literature review the major research avenues are reflected. The comparison of the results of both analyses showed the following areas for future research on family firm innovation: members‘ individual human capital and their leadership behaviour, openness to externals, cross-country comparisons, and finally the family‘s functional integrity on innovation performance.}, author = {Filser, Matthias and Brem, Alexander and Gast, Johanna and Kraus, Sascha and Calabro, Andrea}, doi = {10.1142/S1363919616500547}, issn = {1363-9196}, journal = {International Journal of Innovation Management}, pages = {1-39}, title = {Innovation in Family Firms: Examining the Inventory and Mapping the Path}, volume = 20, year = 2016 }
  DOI
  10.1142/S1363919616500547
5. Brem, A., & Brem, S. (2016). Kreativität fördern mit Kreativitätstechniken.
  - BibTeX
  BibTeX
  @misc{publ9833979, author = {Brem, Alexander and Brem, Stefanie}, title = {Kreativität fördern mit Kreativitätstechniken}, year = 2016 }
6. Tomczak, A., & Brem, A. (2016). A conceptualized investment model of crowdfunding (H. R.T., Ed.; pp. 53–77).
  - BibTeX
  BibTeX
  @incollection{publ9822695, author = {Tomczak, Alan and Brem, Alexander}, editor = {R.T., Harrison}, isbn = {9781138927568}, pages = {53-77}, title = {A conceptualized investment model of crowdfunding}, year = 2016 }
7. Maier, M. A., Hofmann, M., & Brem, A. (2016). Technology and trend management at the interface of technology push and market pull. International Journal of Technology Management, 72, 310–332. https://doi.org/10.1504/IJTM.2016.081575
  - BibTeX
  - DOI
  BibTeX
  @article{publ9856099, abstract = {Technology push and market pull innovation strategies are playing an important role for the effective management of ideas, technologies, and trends. The coexistence of these two approaches led to many debates and the focus switched several times from putting more effort into technology push aspects to fostering market pull approaches in the last decades. Still, there is no in-depth exploration of the interface of technology push and market pull and only few conceptual models are dealing with the connection between technology push and market pull in particular. Therefore, this study puts an exploratory focus on the innovation management processes of a global outdoor manufacturer with a special emphasis on the interface between technology push and market pull. From the case findings and our literature we conceptualise a non-linear innovation model that systematically integrates market pull and technology push activities. The model was tested for its practical applicability by reflecting it against the case company's organisational capabilities. Further research implications are discussed as well as implications for the management of the innovation process in practice, which highlights especially the importance of an innovation competence tea}, author = {Maier, Maximilian A. and Hofmann, Maximilian and Brem, Alexander}, doi = {10.1504/IJTM.2016.081575}, issn = {0267-5730}, journal = {International Journal of Technology Management}, pages = {310-332}, title = {Technology and trend management at the interface of technology push and market pull}, volume = 72, year = 2016 }
  DOI
  10.1504/IJTM.2016.081575
8. Puente-Diaz, R., Cavazos Arroyo, J., Brem, A., Maier, M. A., & Meixueiro, G. (2016). Pragmatic inferences and self-relevant judgments: The moderating role of age, prevention focus and need for cognition. Cogent Psychology, 3, 1–9. https://doi.org/10.1080/23311908.2015.1137139
  - BibTeX
  - DOI
  BibTeX
  @article{publ9831542, abstract = {Three studies examined the influence of type of scale on self-relevant judgments and the moderating role of age, prevention, focus, and need for cognition. Participants were randomly assigned to a bipolar or a unipolar scale condition in all three studies. Results from study 1 with a representative sample of the adult population of Mexico showed that participants evaluated themselves more positively on a bipolar than a unipolar scale. Age did not moderate this relationship. Results from studies 2 and 3 also showed a significant influence of type of scale on self-relevant judgments. Prevention, focus and need for cognition did not moderate the relationship between type of scale and self-relevant judgments. The theoretical and applied implications of our results were discusse}, author = {Puente-Diaz, Rogelio and Cavazos Arroyo, Judith and Brem, Alexander and Maier, Maximilian A. and Meixueiro, Gustavo}, doi = {10.1080/23311908.2015.1137139}, issn = {2331-1908}, journal = {Cogent Psychology}, pages = {1-9}, title = {Pragmatic inferences and self-relevant judgments: The moderating role of age, prevention focus and need for cognition}, volume = 3, year = 2016 }
  DOI
  10.1080/23311908.2015.1137139
9. Brem, A. (2016). Wie kann man Kreativität in Unternehmen stimulieren?: Individuelle, gruppenspezifische und unternehmensweite Kreativität im Ideen- und Innovationsmanagement. Ideenmanagement, 42, 87–90.
  - BibTeX
  BibTeX
  @article{publ9804295, abstract = {Kreativität spielt im Ideen- und Innovationsmanagement eine wichtige Rolle. Insbesondere der Aspekt, wie kreative Ideen dauerhaft generiert werden können, steht im Fokus von Entscheidern im Unternehmen. Vor diesem Hintergrund legt der Beitrag einführend die entscheidenden Dimensionen von Kreativität dar, welche auf individueller, gruppen- sowie organisationspezifischer Ebene zu berücksichtigen sind. Auf dieser Basis werden Implikationen für das Ideen- und Innovationsmanagement aufgezeigt, welche geeignet erscheinen, die Motivation zu kreativen Leistungen aufrecht zu erhalten.}, author = {Brem, Alexander}, issn = {1439-4766}, journal = {Ideenmanagement}, pages = {87-90}, title = {Wie kann man Kreativität in Unternehmen stimulieren?: Individuelle, gruppenspezifische und unternehmensweite Kreativität im Ideen- und Innovationsmanagement}, volume = 42, year = 2016 }
10. Brem, A., Maier, M. A., & Wimschneider, C. (2016). Competitive Advantage through Innovation: The case of Nespresso. European Journal of Innovation Management, 19, 133–148. https://doi.org/10.1108/EJIM-05-2014-0055
  - BibTeX
  - DOI
  BibTeX
  @article{publ9810709, abstract = {Purpose – The purpose of this paper is to describe how Nespresso achieved competitive advantage through innovation by changing the rules of the game in its industry. Design/methodology/approach – Nespresso was analyzed based on public available secondary data, in combination with related academic concepts on innovation and competitive advantage. Findings – The company succeeded by the thorough application of a strategy that, through perfect alignment, allowed the company to reach a unique market position. However, as described in the case, it took a relatively long time and the company came close to failure several times. Before the current situation of the company, it remains challenging in the future as well. Hence, the Nespresso story provides interesting space for discussion and learning about what innovation is, how innovation emerges, and under which circumstances innovation can serve as a source for competitive advantage. Research limitations/implications – Especially given the current market situation, the case offers different starting points for discussion about innovation and long-term company success. Practical implications – Especially before the current market situation, the case offers different starting points for discussion about innovation and the success of a company on the long term. The case is designed to give practitioners a better understanding on what an innovation as, and how competitive advantages can be linked to innovation. Originality/value – This case of Nespresso is a unique combination of the concepts of innovation and competitive advantage. It serves as an example of an innovation, which was not successful from the scratch, but evolved over time and is still developing. As many innovations went through such a non-linear process, this case offers interesting lessons learned for academics as well as for practitioners.}, author = {Brem, Alexander and Maier, Maximilian A. and Wimschneider, Christine}, doi = {10.1108/EJIM-05-2014-0055}, issn = {1460-1060}, journal = {European Journal of Innovation Management}, pages = {133-148}, title = {Competitive Advantage through Innovation: The case of Nespresso}, volume = 19, year = 2016 }
  DOI
  10.1108/EJIM-05-2014-0055
11. Kraus, S., Richter, C., Brem, A., Cheng, C.-F., & Chang, M.-L. (2016). Strategies for reward-based crowdfunding campaigns. Journal of Innovation and Knowledge, 1, 13–23. https://doi.org/10.1016/j.jik.2016.01.010
  - BibTeX
  - DOI
  BibTeX
  @article{publ9852494, abstract = {Crowdfunding represents an alternative way of funding entrepreneurial ventures – and is attracting a high amount of interest in research as well as practice. Against this background, this paper analyzes reward-based crowdfunding campaign strategies and their communication tools. To do this, 446 crowdfunding projects were gathered and empirically analyzed. Three different paths of successful crowdfunding projects could be identified and are described in detail. Practical implications of crowdfunding strategies are derived, and are dependent on the required sales effort and the project added value. The terms communicator, networker and self-runner are created for this crowdfunding strategy and filled with practical examples. This paper contributes to the literature in different ways: first, it sheds more light on the developing concept of crowdfunding, with an overview of current academic discussions on crowdfunding. Furthermore, the analysis of success factors for crowdfunding initiatives adds to an emerging area of research and allows entrepreneurs to extract best practice examples for increasing the probability of successful crowdfunding projects under consideration of the key influencing factors of communicatio}, author = {Kraus, Sascha and Richter, Chris and Brem, Alexander and Cheng, Cheng-Feng and Chang, Man-Ling}, doi = {10.1016/j.jik.2016.01.010}, issn = {2444-569X}, journal = {Journal of Innovation and Knowledge}, pages = {13-23}, title = {Strategies for reward-based crowdfunding campaigns}, volume = 1, year = 2016 }
  DOI
  10.1016/j.jik.2016.01.010
2015
1. Brem, A., & Larsen, H. (2015). Lead User Innovation: Exploring interactions between lead user and company. 182–193.
  - BibTeX
  BibTeX
  @inproceedings{publ9825802, author = {Brem, Alexander and Larsen, Henry}, pages = {182-193}, title = {Lead User Innovation: Exploring interactions between lead user and company}, year = 2015 }
2. Vollrath, O., Maier, M. A., & Brem, A. (2015). Der Ideengutachter: Aufgaben und Anforderungen im Ideenmanagementprozess. HR-Performance, 1, 58–60.
  - BibTeX
  BibTeX
  @article{publ9841363, author = {Vollrath, Oliver and Maier, Maximilian A. and Brem, Alexander}, journal = {HR-Performance}, pages = {58-60}, title = {Der Ideengutachter: Aufgaben und Anforderungen im Ideenmanagementprozess}, volume = 1, year = 2015 }
3. Fodor, M., & Brem, A. (2015). Do Privacy Concerns Matter for Millennials?: Results from an empirical Analysis of Location-Based Services Adoption in Germany. Computers in Human Behavior, 53, 344–353. https://doi.org/10.1016/j.chb.2015.06.048
  - BibTeX
  - DOI
  BibTeX
  @article{publ9849321, abstract = {Different studies have evaluated the factors that lead to the adoption of new online services in general and particularly for Location-Based Services adoption (LBS), as this is seen as a key application for smartphones. Recently, several security threats and the disclosure of extensive personal data have raised the question, if location data are considered as sensitive data by users. Thus, we use two privacy concern models, namely Concern for Information Privacy (CFIP) and Internet Users’ Information Privacy Concerns (IUIPC) to find out. Our sample comprises of 235 individuals between 18 and 34 years (Generation C) from Germany. The results of this study indicate that the second-order factor IUIPC showed better fit for the underlying data than CFIP did. Overall privacy concerns have been found to have an impact on behavioral intentions of users for LBS adoption. Furthermore, other risk dimensions may play a role in determining usage intention, which should be analyzed by further researc}, author = {Fodor, Mark and Brem, Alexander}, doi = {10.1016/j.chb.2015.06.048}, issn = {0747-5632}, journal = {Computers in Human Behavior}, pages = {344-353}, title = {Do Privacy Concerns Matter for Millennials?: Results from an empirical Analysis of Location-Based Services Adoption in Germany}, volume = 53, year = 2015 }
  DOI
  10.1016/j.chb.2015.06.048
4. Brem, A., & Bilgram, V. (2015). The Search for Innovative Partners in Co-Creation: Identifying Lead Users in Social Media through Netnography and Crowdsourcing. Journal of Engineering and Technology Management, 37, 40–51. https://doi.org/10.1016/j.jengtecman.2015.08.004
  - BibTeX
  - DOI
  BibTeX
  @article{publ9830413, abstract = {Despite the extensive literature on the benefits of netnography and crowdsourcing for insight and idea generation, little research has been conducted on their practical relevance and application for identifying lead users. We address this gap through an analysis of 24 lead user projects investigating the viability, underlying processes, and main differences of these new search strategies. We argue that both methods justify the significant investments by additionally providing a user-centric basis for subsequent ideation sessions with lead users. Our findings contribute to user innovation literature by demonstrating new ways of identifying these highly valuable users in the social media age.}, author = {Brem, Alexander and Bilgram, Volker}, doi = {10.1016/j.jengtecman.2015.08.004}, issn = {0923-4748}, journal = {Journal of Engineering and Technology Management}, pages = {40-51}, title = {The Search for Innovative Partners in Co-Creation: Identifying Lead Users in Social Media through Netnography and Crowdsourcing}, volume = 37, year = 2015 }
  DOI
  10.1016/j.jengtecman.2015.08.004
5. Bouncken, R., Brem, A., & Kraus, S. (2015). Multi-Cultural Teams as Sources for Creativity and Innovation: The Role of Cultural Diversity on Team Performance. International Journal of Innovation Management, 20, 1650012-1-1650012–1650034. https://doi.org/10.1142/S1363919616500122
  - BibTeX
  - DOI
  BibTeX
  @article{publ9843245, abstract = {Multi-cultural teams are seen as a wellspring of creativity and innovativeness. Yet, we still miss an in-depth study of their potential and challenges during the innovation process in firms. This is a serious omission as many international firms are in need of improving their global innovation position by the inclusion of insights from team members of different nationalities with knowledge about markets and culture. To derive first insights, we conducted a longitudinal qualitative study in a large global company with 70 personal interviews in five innovation teams over a period of two years. These data, based on semi-structured interviews, provide us with rich information about effects of cultural diversity in teams in the innovation process. Data were analysed through a thematic network analysis and two coders inductively forming categories. Results indicate that cross-cultural teams have a high potential of creativity, but are confronted with difficulties arising from different working- and communication styles which have to be proactively managed from the beginning. While progressing, teams learn to cope with this diversity related to some more surface-level cultural dimensions and members even align. Yet, diversity of power distance induces conflicts that deeply impact the innovation process. Based on these findings, we develop a set of propositions, which lead into a conceptual model on the effects of multi-cultural team work on creativity and innovation. Finally, we discuss further implications for research and practice.}, author = {Bouncken, Ricarda and Brem, Alexander and Kraus, Sascha}, doi = {10.1142/S1363919616500122}, issn = {1363-9196}, journal = {International Journal of Innovation Management}, pages = {1650012-1 - 1650012-34}, title = {Multi-Cultural Teams as Sources for Creativity and Innovation: The Role of Cultural Diversity on Team Performance}, volume = 20, year = 2015 }
  DOI
  10.1142/S1363919616500122
6. Schuster, G., & Brem, A. (2015). How to Benefit from Open Innovation?: An Empirical Investigation of Open Innovation, External Partnerships and Firm Capabilities in the Automotive Industry. International Journal of Technology Management, 69, 54–76. https://doi.org/10.1504/IJTM.2015.071031
  - BibTeX
  - DOI
  BibTeX
  @article{publ9850959, abstract = {Prior research on open innovation primarily focused on theoretical perceptions about the transaction of technologies in information technology, pharmaceutical and electronics industry. Research about open innovation in the automotive industry has hardly received attention. However, the automotive industry has long been cooperating with external partners and nowadays acquires about three quarters of the value created from their suppliers. Based on theoretical findings of other industries, we examine the role of technology transactions and external partnerships in fostering firm capabilities. Survey responses from the German automotive industry let us empirically test seven hypotheses with a multiple regression model. Based on a firm's individual resource configuration and capability level, results show that some firms clearly profit more from openness than others. With this study, we extend research about open innovation in an industry where it has not been done before and empirically test the concept to overcome the prescriptive character of recent research on open innovation.}, author = {Schuster, Gerd and Brem, Alexander}, doi = {10.1504/IJTM.2015.071031}, issn = {0267-5730}, journal = {International Journal of Technology Management}, pages = {54-76}, title = {How to Benefit from Open Innovation?: An Empirical Investigation of Open Innovation, External Partnerships and Firm Capabilities in the Automotive Industry}, volume = 69, year = 2015 }
  DOI
  10.1504/IJTM.2015.071031
7. Brem, A., & Viardot, É. (2015). Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation (A. Brem & E. Viardot, Eds.; pp. 1–10). https://doi.org/10.1007/978-3-319-14523-5\_1
  - BibTeX
  - DOI
  BibTeX
  @incollection{publ9823793, abstract = {In recent years, innovation management has shown to be a very important topic for academics and professionals. However, the emphasis has mostly been on the upstream activities of the innovation management process and specifically about how to obtain as well as to integrate new sources of innovation beyond the traditional and internal R&D function. Conversely, the downstream activities of the innovation process, specifically marketing and commercialization, have attracted little research. But the situation is changing now due to governments and companies that have realized that in order for an innovation to be successful, it is not enough to have good new ideas: it must foremost be adopted by the market. As a consequence, there is currently a shift in priorities and a renewed interest in the marketing of innovation and especially in the adoption of original products or services, because one important function of marketing is to contribute to the adoption of innovative solutions by potential customers. This book aims to contribute to this advancement and to provide fresh conceptual insights and thinking about the manners to stimulate and to facilitate the adoption of every kind of innovation. This will be managed by a very diverse contributions exploring the role and the balancing of internal and external stakeholders in the marketing of innovatio}, author = {Brem, Alexander and Viardot, Éric}, doi = {10.1007/978-3-319-14523-5{\_}1}, editor = {Brem, A. and Viardot, E.}, isbn = {978-3-319-14522-8}, location = {Germany}, pages = {1-10}, title = {Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation}, year = 2015 }
  DOI
  10.1007/978-3-319-14523-5{\_}1
8. Gerlach, S., & Brem, A. (2015). What determines a successful business incubator?: Introduction of an incubator guide. International Journal of Entrepreneurial Venturing, 7, 286–307. https://doi.org/10.1504/IJEV.2015.071486
  - BibTeX
  - DOI
  BibTeX
  @article{publ9852120, abstract = {Business incubators have become an important pillar in the attraction and the support of innovation and entrepreneurship - in practice, and to a greater extent in theory as well. Based on earlier research, we give an overview of business incubator literature between 2001 and 2013. We review these results in a generic business incubation process model, which is elaborated in a pre-, main- and after-incubation phase. Finally, we introduce an incubator guide, which is summarising the key areas into a questionnaire. Hence, on the one hand, we foster future research on business incubation with our conceptual framework based on an extensive literature review. On the other hand, we support managers and policy makers with a practice-oriented and research-based evaluation tool for a status quo analysis as well as a solid basis for a further incubator developmen}, author = {Gerlach, Sophia and Brem, Alexander}, doi = {10.1504/IJEV.2015.071486}, issn = {1742-5360}, journal = {International Journal of Entrepreneurial Venturing}, pages = {286-307}, title = {What determines a successful business incubator?: Introduction of an incubator guide}, volume = 7, year = 2015 }
  DOI
  10.1504/IJEV.2015.071486
9. Brem, A. (2015). How to manage creativity and routine in a Start-Up: Organizational Ambidexterity in Entrepreneurship.
  - BibTeX
  BibTeX
  @inproceedings{publ9805070, author = {Brem, Alexander}, title = {How to manage creativity and routine in a Start-Up: Organizational Ambidexterity in Entrepreneurship}, year = 2015 }
2014
1. Brem, A., Jovanovic, T., & Tomczak, A. (2014). Crowdsourcing, Crowdfunding, Crowdinvesting: Eine Renaissance von Genossenschaften bei Unternehmensgründungen? Zeitschrift Für Das Gesamte Genossenschaftswesen, 64, 39–52. https://doi.org/10.1515/zfgg-2014-s104
  - BibTeX
  - DOI
  BibTeX
  @article{publ9817994, abstract = {Crowdfunding hat in den letzten Jahren ein sehr starkes weltweites Wachstum erlebt, sodass sich immer mehr deutsche Unternehmen über Crowdfunding bzw. -investing finanzieren. Crowdinvesting, eine Unterform von Crowdfunding, basiert auf dem gleichen genossenschaftlichen Prinzip: „viele schaffen mehr“. Daher bietet sich es sich an, diese Finanzierungsform als Untersuchungsobjekt im Kontext von Genossenschaften zu analysieren. Der vorliegende Aufsatz befasst sich mit Crowdinvesting in Deutschland und dessen Relevanz für Genossenschaften, die Gründungskapital akquirierenmöchten. Hierfür wurde neben der Untersuchung von 80 durch Crowdinvesting finanzierten Unternehmen, eine vergleichende Analyse von elf Startups, welche als GmbH oder als eG gegründet wurden, vorgenommen. Ferner wurden sechs Genossenschaften interviewt, von denen drei mittels Crowdinvesting finanziert wurden. Die Ergebnisse zeigen, dass Crowdinvesting ein wachsendes Potential für Genossenschaften mit sich bringt, sofern diese sich auch an die neuen Gegebenheiten anpassen. Hierzu gehören eine hohe Affinität zu neuen Medien sowie die Steigerung des Bekanntheitsgrades der Rechtsform bei potentiellen Finanzgebern. Das erste Kapitel grenzt die Begriffe Crowdfunding und Crowdinvesting voneinander ab. Darauf basierend wird im zweiten Kapitel der deutsche Crowdfunding-Markt detailliert beschrieben. Im Anschluss werden Crowdinvesting und deutsche Genossenschaften analysiert, sowie drei Fallbeispiele von Genossenschaften dargestellt, welche durch Crowdfunding finanziert wurden. Abschließend wird ein Fazit über die erbrachten Untersuchungen gezogen.}, author = {Brem, Alexander and Jovanovic, Tanja and Tomczak, Alan}, doi = {10.1515/zfgg-2014-s104}, issn = {0044-2429}, journal = {Zeitschrift für das gesamte Genossenschaftswesen}, pages = {39-52}, title = {Crowdsourcing, Crowdfunding, Crowdinvesting: Eine Renaissance von Genossenschaften bei Unternehmensgründungen?}, volume = 64, year = 2014 }
  DOI
  10.1515/zfgg-2014-s104
2. Brem, A., Jovanovic, T., & Voigt, K.-I. (2014). Investieren Ingenieure anders als Kaufleute? Ergebnisse zu individuellen Investmententscheidungen in Crowdfunding-Projekten.
  - BibTeX
  BibTeX
  @inproceedings{publ9839660, author = {Brem, Alexander and Jovanovic, Tanja and Voigt, Kai-Ingo}, location = {Oldenburg}, note = {LIM::306}, title = {Investieren Ingenieure anders als Kaufleute? Ergebnisse zu individuellen Investmententscheidungen in Crowdfunding-Projekten}, year = 2014 }
3. Jahanshahi, A. A., Zhang, S. X., & Brem, A. (2014). Perceived Environmental Uncertainty and Firm Innovativeness (P. I. M. (ISPIM) T. I. Society, Ed.).
  - BibTeX
  BibTeX
  @inproceedings{publ9831362, abstract = {In this study we address a central question in the context of innovation and uncertainty. Why some of firms engage in innovative activities, when they are unable to predict the direction, effect, and consequence of main events and trends changes in their operating environment. At the same time, the other firms' focuses on existing products and services and in somehow avoid experimenting the new ideas and actions? More specifically, whether different types of perceived uncertainties have distinct effect on organization's inclinations to engage in innovative behaviour? The present paper develops a theoretical foundation of these questions and emphasizing on the contrasting role of uncertainty in facilitating and preventing the establishment of innovativeness within the firm.}, author = {Jahanshahi, Asghar Afshar and Zhang, Stephen X. and Brem, Alexander}, editor = {Society, Professional Innovation Management (ISPIM) The International}, isbn = {9789522655912}, location = {Dublin, Ireland}, title = {Perceived Environmental Uncertainty and Firm Innovativeness}, year = 2014 }
4. Schuster, G., Hammer, J., & Brem, A. (2014). Perceived Creativity in an International Context: The Influence of Culture, Gender and Personal Creativity (P. I. M. (ISPIM) The.International.Society, Ed.).
  - BibTeX
  BibTeX
  @inproceedings{publ9807593, abstract = {Based on the influence of personal, cultural and gender differences, this article deals with the perception of creative images in light of their increasing importance for successful advertising campaigns. The authors conduct a literature review of relevant material on advertising creativity with an international perspective. The study will present results of a survey given to international students and young professionals with a cultural background from more than 35 countries. Results indicate that culture has an influence on the perception of advertising creativity, while cultures with a high level of power distance are found to be negatively correlated. A methodological contribution is made by applying multiple regression analysis combining research about creativity, personality and international culture. Limitations as well as further research suggestions are discussed.}, author = {Schuster, Gerd and Hammer, Jens and Brem, Alexander}, editor = {The.International.Society, Professional Innovation Management (ISPIM)}, isbn = {9789522655912}, location = {Dublin, Ireland}, title = {Perceived Creativity in an International Context: The Influence of Culture, Gender and Personal Creativity}, year = 2014 }
5. Maier, M. A., Vollrath, O., & Brem, A. (2014). Der ldeengutachter: Eine explorative Untersuchung zum Anforderungsprofil und zur Relevanz einzelner Schlüsselqualifikationen. Ideenmanagement, 40, 39–43.
  - BibTeX
  BibTeX
  @article{publ9854626, author = {Maier, Maximilian A. and Vollrath, Oliver and Brem, Alexander}, issn = {1439-4766}, journal = {Ideenmanagement}, pages = {39-43}, title = {Der ldeengutachter: Eine explorative Untersuchung zum Anforderungsprofil und zur Relevanz einzelner Schlüsselqualifikationen}, volume = 40, year = 2014 }
6. Brem, A., & Wassong, N. (2014). Wer investiert warum?: Eine Analyse von Investmententscheidungen bei Crowdfunding-Projekten. Zeitschrift Für KMU Und Entrepreneurship, 62, 31–55. https://doi.org/10.3790/zfke.62.1.31
  - BibTeX
  - DOI
  BibTeX
  @article{publ9836115, abstract = {Crowdfunding als eine Alternative, junge Firmen in der Seed- oder Startup-Phase mithilfe von eigens kreierten Internetplattformen zu finanzieren, gewinnt auch in Deutschland zunehmend an Relevanz. Im Mittelpunkt steht hierbei die Frage nach der individuellen Investmententscheidung, die Gegenstand dieser Untersuchung ist: Welche Faktoren nehmen Einfluss auf die Investitionsentscheidung privater Crowd-Investoren? Dieser Frage wird auf Basis zweier fiktiver Crowdfunding-Fallstudien mit einer schriftlichen Befragung von 221 Personen nachgegangen. Basierend auf einem konzeptionellen Modell wurden Einflussfaktoren untersucht und anhand deskriptiver Ergebnisse und Regressions-analysen evaluiert. Die Ergebnisse zeigen, dass das Produkt, in das investiert wird, eine ganz wesentliche Rolle bei der Investmententscheidung spielt. Zudem fallen geschlechtsspezifische Unterschiede bei diesen Entscheidungen auf, sowie auch persönliche Bindungen zu dem Startup, welche die Wahl des Investments wesentlich beeinflussen. Neben der Diskussion der Ergebnisse vor dem Hintergrund der bestehenden Literatur wird ein Ausblick für zukünftige Crowdfunding-Forschung gegeben. Crowdfunding als eine Alternative, junge Firmen in der Seed- oder Startup-Phase mithilfe von eigens kreierten Internetplattformen zu finanzieren, gewinnt auch in Deutschland zunehmend an Relevanz. Im Mittelpunkt steht hierbei die Frage nach der individuellen Investmententscheidung, die Gegenstand dieser Untersuchung ist: Welche Faktoren nehmen Einfluss auf die Investitionsentscheidung privater Crowd-Investoren? Dieser Frage wird auf Basis zweier fiktiver Crowdfunding-Fallstudien mit einer schriftlichen Befragung von 221 Personen nachgegangen. Basierend auf einem konzeptionellen Modell wurden Einflussfaktoren untersucht und anhand deskriptiver Ergebnisse und Regressions-analysen evaluiert. Die Ergebnisse zeigen, dass das Produkt, in das investiert wird, eine ganz wesentliche Rolle bei der Investmententscheidung spielt. Zudem fallen geschlechtsspezifische Unterschiede bei diesen Entscheidungen auf, sowie auch persönliche Bindungen zu dem Startup, welche die Wahl des Investments wesentlich beeinflussen. Neben der Diskussion der Ergebnisse vor dem Hintergrund der bestehenden Literatur wird ein Ausblick für zukünftige Crowdfunding-Forschung gegeben. Read More: http://ejournals.duncker-humblot.de/doi/abs/10.3790/zfke.62.1.31</}, author = {Brem, Alexander and Wassong, Niklas}, doi = {10.3790/zfke.62.1.31}, journal = {Zeitschrift für KMU und Entrepreneurship}, pages = {31-55}, title = {Wer investiert warum?: Eine Analyse von Investmententscheidungen bei Crowdfunding-Projekten}, volume = 62, year = 2014 }
  DOI
  10.3790/zfke.62.1.31
2013
1. Brem, A., & Pierre, W. (2013). Differences in New Product Development in Europe and Asia (P. I. M. (ISPIM) The.International.Society, Ed.).
  - BibTeX
  BibTeX
  @inproceedings{publ9825048, abstract = {From research on Western new product development (NPD) practices a rich body of literature has emerged. However, the impact of country specific and cultural influences has not been examined yet. This study is a first attempt to identify differences in NPD practices between R&D subsidiaries in Germany, China and India within multinational companies. Data has been generated by qualitative interviews with Research and Development (R&D) executives in those countries across multiple cases. The study samples strategic, organizational and operational aspects indicates definite differences in process coordination, rewarding systems, the use of creativity techniques in NPD, market orientation and the average age of NPD teams. Other aspects like strategic targets, the management involvement, etc. show rather slight differences across the countries. Hence, findings suggest that while some aspects are universally applicable across cultural frontiers, Western companies have to understand different expectations regarding NPD in India and China by adjusting practices accordingl}, author = {Brem, Alexander and Pierre, Wolfram}, editor = {The.International.Society, Professional Innovation Management (ISPIM)}, isbn = {978-952-265-421-2}, location = {Helsinki, Finland}, title = {Differences in New Product Development in Europe and Asia}, year = 2013 }
2. Brem, A., & Brem, S. (2013). Kreativität und Innovation im Unternehmen: Methoden und Techniken zur strukturierten Sammlung und Generierung von Ideen. https://www.socialnet.de/rezensionen/16237.php
  - BibTeX
  - Link
  BibTeX
  @book{publ9821413, author = {Brem, Alexander and Brem, Stefanie}, isbn = {978-3-7910-3230-6}, title = {Kreativität und Innovation im Unternehmen: Methoden und Techniken zur strukturierten Sammlung und Generierung von Ideen}, url = {https://www.socialnet.de/rezensionen/16237.php}, year = 2013 }
  Link
  https://www.socialnet.de/rezensionen/16237.php
3. Tomczak, A., & Brem, A. (2013). A Conceptualized Investment Model of Crowdfunding. Venture Capital, 15, 335–359. https://doi.org/10.1080/13691066.2013.847614
  - BibTeX
  - DOI
  BibTeX
  @article{publ9826369, abstract = {Crowdfunding is growing in popularity as a new form of both investment opportunity and source of venture capital. This article takes a view on whether crowdfunding is a replacement or an addition to traditional seed capital sources in the early stages of a new venture. With access to angel investment decreasing since the financial crisis of 2008, crowdfunding is of great importance to start-ups seeking starting capital. However, little effort has been made to define the investment model of crowdfunding with both crowdfunder and crowdfundee in mind. Drawing on an in-depth review of current literature on crowdfunding, this article creates an investment model of crowdfunding with various reward models available to investor and investee in mind. This article provides an extensive survey of the environment of crowdfunding based on current literature. It offers a jumping off point and a thorough literature review for researchers of crowdfunding, providing a detailed examination of the current landscape of crowdfunding based on available literary source}, author = {Tomczak, Alan and Brem, Alexander}, doi = {10.1080/13691066.2013.847614}, issn = {1369-1066}, journal = {Venture Capital}, pages = {335-359}, title = {A Conceptualized Investment Model of Crowdfunding}, volume = 15, year = 2013 }
  DOI
  10.1080/13691066.2013.847614
4. Fuchs, C., & Brem, A. (2013). Nichts ist so stetig wie der Wandel: Ergebnisse einer Cross Case Analyse zur Veränderung von Geschäftsmodellen im Handel. Zeitschrift Für KMU Und Entrepreneurship, 61, 145–172. https://doi.org/10.3790/zfke.61.3.145
  - BibTeX
  - DOI
  BibTeX
  @article{publ9810522, abstract = {Unternehmen unterliegen einer immer größer werdenden Umweltdynamik und sehen sich daher zusehend gezwungen, ihre Geschäftsmodelle auf neue Situationen anzupassen. Dieser Beitrag untersucht in diesem Zusammenhang, wie der Geschäftsmodellwandel insbesondere in KMU mit 10–30 Mitarbeitern erfolgreich gestaltet werden kann. Das Forschungsfeld des Change Managements ist weit gestreut und es hat sich bislang noch keine Basistheorie herausgebildet. Da der KMU-Bezug bis dato nur schwach ausgeprägt ist, wird auf Basis einer qualitativen Untersuchung von vier Unternehmen ein Modell des Wandels für KMU entwickelt. Dieses beruht maßgeblich auf einem inkrementellen und intuitiven Wandlungsprozess. Das Modell erlangt sowohl theoretische als auch praktische Relevanz, da für eine erfolgreiche Wandlung in dem untersuchten Segment deutlich weniger Erfolgsfaktoren eingesetzt werden mussten, als in der Literatur vorgeschlage}, author = {Fuchs, Christian and Brem, Alexander}, doi = {10.3790/zfke.61.3.145}, journal = {Zeitschrift für KMU und Entrepreneurship}, note = {WiSo-Import:2015-03-26:4349}, pages = {145-172}, title = {Nichts ist so stetig wie der Wandel: Ergebnisse einer Cross Case Analyse zur Veränderung von Geschäftsmodellen im Handel}, volume = 61, year = 2013 }
  DOI
  10.3790/zfke.61.3.145
5. Ernst, M., Brem, A., & Voigt, K.-I. (2013). Innovation Management, Lead Users and Social Media: Introduction of a Conceptual Framework for Integrating Social Media Tools in Lead User Management (M. Olivas-Luján & T. Bondarouk, Eds.; pp. 169–195). https://doi.org/10.1108/S1877-6361(2013)0000011013
  - BibTeX
  - DOI
  BibTeX
  @incollection{publ9832147, author = {Ernst, Markus and Brem, Alexander and Voigt, Kai-Ingo}, doi = {10.1108/S1877-6361(2013)0000011013}, editor = {Olivas-Luján, M. and Bondarouk, T.}, isbn = {9781781908983}, pages = {169-195}, title = {Innovation Management, Lead Users and Social Media: Introduction of a Conceptual Framework for Integrating Social Media Tools in Lead User Management}, year = 2013 }
  DOI
  10.1108/S1877-6361(2013)0000011013
2012
1. Brem, A., & Schuster, G. (2012). Opportunities and Challenges for Open Innovation in the Automotive Industry (L. Cirevagno, Ed.; pp. 226–238).
  - BibTeX
  BibTeX
  @incollection{publ9810318, author = {Brem, Alexander and Schuster, Gerd}, editor = {Cirevagno, L.}, location = {Houndmills}, note = {WiSo-Import:2015-04-20:2778}, pages = {226-238}, title = {Opportunities and Challenges for Open Innovation in the Automotive Industry}, year = 2012 }
2. Brem, A., & Wolfram, P. (2012). Keuper, F., Schunk, H. A. (Hrsg.): Internationalisierung deutscher Unternehmen: (Book Review). Journal of Business Economics, 82, 585–586.
  - BibTeX
  BibTeX
  @article{publ9844790, author = {Brem, Alexander and Wolfram, Pierre}, issn = {0044-2372}, journal = {Journal of Business Economics}, pages = {585-586}, title = {Keuper, F., Schunk, H. A. (Hrsg.): Internationalisierung deutscher Unternehmen: (Book Review)}, volume = 82, year = 2012 }
3. Brem, A., & Schuster, G. (2012). Open Innovation and the Integration of Suppliers: Literature Review and Discussion on Supplier Innovation (A. Brem & J. Tidd, Eds.; pp. 67–94).
  - BibTeX
  BibTeX
  @incollection{publ9841550, author = {Brem, Alexander and Schuster, Gerd}, editor = {Brem, Alexander and Tidd, J.}, location = {London}, note = {WiSo-Import:2015-04-20:2777}, pages = {67-94}, title = {Open Innovation and the Integration of Suppliers: Literature Review and Discussion on Supplier Innovation}, year = 2012 }
2011
1. Brem, A., & Moitra, D. (2011). Technology Transfer from Europe to Asia: Insights from an Indian MNC.
  - BibTeX
  BibTeX
  @inproceedings{publ9804682, author = {Brem, Alexander and Moitra, Deependra}, location = {Augsburg}, note = {WiSo-Import:2015-04-17:2787}, title = {Technology Transfer from Europe to Asia: Insights from an Indian MNC}, year = 2011 }
2010
1. Bilgram, V., Brem, A., & Voigt, K.-I. (2010). User-Centric Innovations in New Product Development - Systematic Identification of Lead Users Harnessing Interactive and Collaborative Online-Tools (F. Stephen & H. Flis, Eds.; pp. 91–130).
  - BibTeX
  BibTeX
  @incollection{publ9854990, author = {Bilgram, Volker and Brem, Alexander and Voigt, Kai-Ingo}, editor = {Stephen, Flowers and Flis, Henwood}, note = {WiSo-Import:2015-04-20:960}, pages = {91-130}, title = {User-Centric Innovations in New Product Development - Systematic Identification of Lead Users Harnessing Interactive and Collaborative Online-Tools}, year = 2010 }
2009
1. Brem, A., & Ziegler, S. (2009). Implementierung eines Integrierten Ideenmanagements unter besonderer Berücksichtigung anreiz- und motivationstheoretischer Aspekte: Eine explorative Studie. Ideenmanagement, 35, 35–45.
  - BibTeX
  BibTeX
  @article{publ9822510, author = {Brem, Alexander and Ziegler, Sabine}, issn = {1439-4766}, journal = {Ideenmanagement}, note = {WiSo-Import:2015-03-26:3879}, pages = {35-45}, title = {Implementierung eines Integrierten Ideenmanagements unter besonderer Berücksichtigung anreiz- und motivationstheoretischer Aspekte: Eine explorative Studie}, volume = 35, year = 2009 }
2. Brem, A. (2009). The Term Innovation and its Front End: Is There a Specific Asian View? (P. Pablos & M. D. Lytras, Eds.; pp. 55–64).
  - BibTeX
  BibTeX
  @incollection{publ9811497, abstract = {Innovation is not just a very popular buzzword, but a very multi-faceted one as well. In this context, especially between different countries and continents, there are essential differences in terms and definitions of innovation and innovative activities, especially between Europe and Asia. Hence, before the background of globalized economies, a common understanding is needed for successful future intercultural projects and appropriate management. Especially in scientific research, a first step should be made in this direction. Therefore, a comprehensive view of the term innovation and its different interpretations is give}, author = {Brem, Alexander}, editor = {Pablos, P. and Lytras, M. D.}, location = {Heidelberg}, note = {WiSo-Import:2015-04-20:2781}, pages = {55-64}, title = {The Term Innovation and its Front End: Is There a Specific Asian View?}, year = 2009 }
3. Brem, A., & al. (2009). Integration of market pull and technology push in the corporate front end and innovation management - Insights from the German software industry. Technovation, 29, 351–367.
  - BibTeX
  BibTeX
  @article{publ9833410, abstract = {Within the framework of this paper, an extensive literature overview of technology and innovation management aspects on market pull and technology push will be given. The existing classification of market pull and technology push will be particularly shown and called into question by suggesting a conceptual framework. Additionally, the most common front end innovation models will be introduced. Finally, the authors will introduce how a technology-based service company is managing the connection of these two alternatives. A special focus will be laid on the accordant methods in order to search for current market needs and new related technologies. The selected case study will focus on one of Germany's biggest and most successful software development and information technology service providers. Based on interviews, document analysis, and practical applications, an advanced conceptual framework will be introduced as to how market pull and technology push activities within the corporate technology and innovation management can be integrated. Hence, the purpose of the paper is to introduce a theory-based conceptual framework that can be used in today's corporate environment. In this context, technology managers may use the results as a conceptual mirror, especially regarding the influencing factors of innovation impulses and the use of interdisciplinary teams (with people from inside and outside the company) to accomplish successful corporate technology and innovation management.}, author = {Brem, Alexander and al.}, issn = {0166-4972}, journal = {Technovation}, pages = {351-367}, title = {Integration of market pull and technology push in the corporate front end and innovation management - Insights from the German software industry}, volume = 29, year = 2009 }

Contact

Organizational Creativity & User Innovation

Organizational Creativity and User Innovation go hand in hand

What is the phenomenon?

What is known about it?

Topic-specific publications

2023

BibTeX

Link

DOI

BibTeX

Link

DOI

2022

BibTeX

DOI

BibTeX

DOI

2021

BibTeX

Link

DOI

BibTeX

Link

DOI

BibTeX

Link

DOI

BibTeX

Link

DOI

BibTeX

Link

BibTeX

DOI

BibTeX

DOI

BibTeX

DOI

BibTeX

DOI

BibTeX

Link

DOI

BibTeX

DOI

BibTeX

Link

DOI

BibTeX

DOI

2020

BibTeX

DOI

BibTeX

Link

DOI

BibTeX

Link

DOI

BibTeX

Link

DOI

BibTeX

DOI

BibTeX

DOI

BibTeX

DOI

BibTeX

DOI

BibTeX

BibTeX

Link

DOI

BibTeX

Link

DOI

2019

BibTeX

BibTeX