Books and book chapters

Published and unpublished Books and book chapters by Prof. Dr. Alexander Brem and the Institute's staff.

Books and book chapters

  1. 2021

    1. Agarwal, N., & Brem, A. (2021). Frugal Innovation and Its Implementation. In Frugal Innovation and Its Implementation. https://doi.org/10.1007/978-3-030-67119-8
    2. Brockhoff, K., & Brem, A. (2021). Forschung und Entwicklung - Planung und Organisation des F&E Managements (6th ed.). De Gruyter Oldenbourg. https://doi.org/10.1515/9783110600667
  2. 2020

    1. Straub, O., Bican, P., & Brem, A. (2020). Distinguishing Self-Sufficient Business Incubators in Start-up Incubation Ecosystems. https://doi.org/10.4337/9781788973533
    2. Gender Differences in Technology and Innovation Management - Insights from Experimental Research. (2020). In A. Brem, P. Bican, & C. Wimschneider (Eds.), De Gruyter Studies in Innovation and Entrepreneurship.
    3. Brockhoff, K., & Brem, A. (2020). Forschung und Entwicklung - Planung und Organisation des F&E Managements (6th ed.).
    4. Agarwal, N., Chung, K., & Brem, A. (2020). New technologies for frugal innovation. In A. J. McMurray & G. A. de Waal (Eds.), Routledge Studies in Innovation, Organizations and Technology (Vol. 1). https://doi.org/10.4324/9780429025679-8
    5. Thom, N., & Brem, A. (2020). Vom Betrieblichen Vorschlagswesen zum integrierten Ideenmanagement – Ein- und Ausblicke aus zwei Forschergenerationen (N. Landman & H.-D. Schat, Eds.; pp. 9–16). https://doi.org/10.1007/978-3-658-26520-5\_2
    6. Haessler, P., & Schneider, S. (2020). Effects of Gender Differences in Competition on Creativity.
    7. Berger, S., Niebuhr, O., & Brem, A. (2020). Of voices and votes: Phonetic charisma and the myth of Nixon’s radio victory in his first 1960 TV debate with Kennedy (pp. 109–145). Peter Lang.
  3. 2019

    1. Giones, F., & Brem, A. (2019). Crowdfunding as a tool for innovation marketing: technology entrepreneurship commercialization strategies (T. Francois & Y. Hyungseok, Eds.; Vol. 3).
    2. Chen, J., Brem, A., Viardot, É., & Wong, P. K. (Eds.). (2019). The Routledge Companion to Innovation Management. https://doi.org/10.4324/9781315276670
    3. Kraus, S., Brem, A., Schuessler, M., Schuessler, F., & Niemand, T. (2019). Innovative born globals: Investigating the influence of their business models on international performance. In A. Brem & T. Daim (Eds.), Series on Technology Management (pp. 275–328). https://doi.org/10.1142/9781786346551\_0011
    4. Managing Medical Technological Innovations. (2019). In T. Daim & A. Brem (Eds.), Series in R&D Management. https://doi.org/10.1142/11397
    5. Brem, A., & Brem, S. (2019). Die Kreativ-Toolbox für Unternehmen - Ideen generieren und innovatives Denken fördern.
    6. Managing innovation: internationalization of innovation. (2019). In A. Brem, J. Tidd, & T. Daim (Eds.), Technology Management (Vol. 34). https://doi.org/10.1142/q0195
    7. Managing innovation: understanding and motivating crowds. (2019). In A. Brem, J. Tidd, & T. Daim (Eds.), Technology Management (Vol. 32). https://doi.org/10.1142/q0193
    8. Giones, F., Gurses, K., & Brem, A. (2019). The Interplay of Technology Entrepreneurs and Regulation in a New Industry: The Case of the Drone Industry (F. T. Hyungseok.Yoon, Ed.; Vol. 3).
    9. Bilgram, V., Brem, A., & Voigt, K.-I. (2019). User-centric innovations in new product development — systematic identification of lead users harnessing interactive and collaborative online-tools. In A. Brem & T. Daim (Eds.), Series on Technology Management (pp. 173–212). https://doi.org/10.1142/9781786346490\_0007
    10. Digital Entrepreneurship - Interfaces Between Digital Technologies and Entrepreneurship. (2019). In R. Baierl, J. Behrens, & A. Brem (Eds.), FGF Studies in Small Business and Entrepreneurship. https://doi.org/10.1007/978-3-030-20138-8
    11. Daim, T., & Alexander, B. (2019). Introduction: Managing Mobile Technologies - An Analysis from Multiple Perspectives. In T. Daim & A. Brem (Eds.), Series in R&D Management (Vol. 3, pp. xvii–xix). https://doi.org/10.1142/11397
    12. Baierl, R., Behrens, J., & Brem, A. (2019). Introduction. In R. Baierl & A. Brem (Eds.), FGF Studies in Small Business and Entrepreneurship (pp. 1–12). https://doi.org/10.1007/978-3-030-20138-8
    13. Daim, T., Brem, A., & Tidd, J. (2019). Introduction - Managing innovation: what do we know about innovation success factors? In A. Brem & T. Daim (Eds.), Series on Technology Management (Vol. 33, pp. cv–xix). https://doi.org/10.1142/9781786346520\_0001
    14. Managing innovation: what do we know about innovation success factors? (2019). In A. Brem, J. Tidd, & T. Daim (Eds.), Technology Management (Vol. 33). https://doi.org/10.1142/q0194
    15. Brem, A., & Freitag, F. (2019). Internationalisation of new product development and research & development: Results from a multiple case study on companies with innovation processes in Germany and India. In A. Brem & T. Daim (Eds.), Series on Technology Management (pp. 27–58). https://doi.org/10.1142/9781786346551\_0003
    16. Schmeisser, W., Beckmann, M., Brem, A., Eckstein, P., Hartmann, M. H., & Becker, W. (Eds.). (2019). Neue Betriebswirtschaft - Theorien, Methoden, Geschäftsfelder (2., überarbeitete Auflage).
    17. Managing Mobile Technologies - An Analysis from Multiple Perspectives. (2019). In T. Daim & A. Brem (Eds.), Series in R&D Management (Vol. 3). https://doi.org/10.1142/11208
    18. Brem, A. (2019). Das Neue in der Betriebswirtschaft: Ansätze zur qualitativen Forschung und Konzeption theoriegenerierender Forschungsstrategien (Vol. 21, pp. 25–38).
    19. Brem, A., Tidd, J., & Daim, T. (2019). Introduction: Crowdsourcing Challenges. In A. Brem & T. Daim (Eds.), Series on Technology Management (Vol. 32, pp. xvii–xxiv). https://doi.org/10.1142/q0193
    20. Mayerl, J., Krause, T., Wahl, A., & Wuketich, M. (2019). Einstellungen und Verhalten in der empirischen Sozialforschung: Analytische Konzepte, Anwendungen und Analyseverfahren. http://www.worldcat.org/search?qt=worldcat_org_all&q=9783658163488
    21. Hofmann, M., & Giones, F. (2019). Entrepreneurship as an Innovation Driver in an Industrial Ecosystem. In R. Baierl, J. Behrens, & A. Brem (Eds.), Digital Entrepreneurship: Interfaces between Digital Technologies and Entrepreneurship (pp. 99--121). Springer - FGF Studies in Small Business and Entrepreneurship. https://doi.org/10.1007/978-3-030-20138-8_5
    22. Brem, A., Tidd, J., & Daim, T. (2019). Introduction - Managing innovation: internationalization of innovation. In A. Brem & T. Daim (Eds.), Series on Technology Management (Vol. 34, pp. xv–xxi). https://doi.org/10.1142/9781786346551\_0001
    23. Chen, J., Viardot, E., & Brem, A. (2019). Innovation and Innovation Management (J. Chen & A. Brem, Eds.; pp. 3–16). https://doi.org/10.4324/9781315276670-1
  4. 2018

    1. Agarwal, N., & Brem, A. (2018). Overcoming market constraints in emerging markets: Lessons from social enterprises in the Indian healthcare sector. (J. W. Sons, Ed.).
    2. Brem, A. (2018). Das Neue in der Betriebswirtschaft: Ansätze zur qualitativen Forschung und Konzeption theoriegenerierender Forschungsstrategien (pp. 25–38).
    3. Lettau, R., Vollrath, O., & Brem, A. (2018). Integriertes Ideenmanagement in der Praxis - Generierung von neuen Service-, Produkt- und Geschäftsmodellinnovationen durch Kundenintegration am Beispiel von Krankenversicherungen (pp. 237–265). https://doi.org/10.1007/978-3-658-14781-5\_15
    4. Schmeisser, W., Beckmann, M., Brem, A., Eckstein, P., Hartmann, M. H., & Becker, W. (Eds.). (2018). Neue Betriebswirtschaft - Theorien, Methoden, Geschäftsfelder (1st ed.).
    5. Horn, C. F., Bogers, M., & Brem, A. (2018). Prediction Markets for Crowdsourcing (C. L. Tucci & G. Viscusi, Eds.; pp. 292–309). https://doi.org/10.1093/oso/9780198816225.003.0012
    6. Agarwal, N., & Brem, A. (2018). Frugal and Reverse Innovation: Case Study Insights from a German Multinational. In E. John & H. Ron (Eds.), World Scientific Reference on Innovation (Vol. 2, pp. 193–203). https://doi.org/10.1142/9789813149069\_0013
    7. Bogers, M., Brem, A., Heinemann, T., & Tavella, E. (2018). Laughing Out Loud: How Humor Shapes Innovation Processes Within and Across Organizations (pp. 177–189).
    8. Kleine, K., Giones, F., Camargo, M., & Tegtmeier, S. (2018). Building technology entrepreneurship capabilities: an engineering education perspective. In J. J. M. Ferreira, A. Fayolle, V. Ratten, & M. Raposo (Eds.), Entrepreneurial Universities (1st ed., pp. 226--247). Edward Elgar Publishing. https://doi.org/10.4337/9781786432469.00015
  5. 2017

    1. Brem, A., Puente-Diaz, R., & Agogue, M. (Eds.). (2017). The Role of Creativity in the Management of Innovation: State of the Art and Future Research Outlook (Series on Technology Management, Vol. 27). https://doi.org/10.1142/q0059
    2. Brem, A., & Viardot, É. (2017). Revolution of Innovation Management: Internationalization and Business Models (A. Brem & E. Viardot, Eds.; pp. 1–13). https://doi.org/10.1057/978-1-349-95123-9
    3. Ro, Y., Brem, A., & Rauschnabel, P. A. (2017). Augmented Reality Smart Glasses: Definition, Concepts and Impact on Firm Value Creation. In M. Jung (Ed.), Progress in IS (pp. 169–181). https://doi.org/10.1007/978-3-319-64027-3\_12
    4. Brem, A., & Viardot, É. (Eds.). (2017). Revolution of Innovation Management: Volume 2 Internationalization and Business Models. https://doi.org/10.1057/978-1-349-95123-9
    5. Brem, A., & Viardot, É. (2017). Revolution of Innovation Management: The Digital Breakthrough (A. Brem & E. Viardot, Eds.; pp. 1–16). https://doi.org/10.1057/978-1-137-57475-6\_1
    6. Brem Alexander, Puente-Diaz Rogelio, Agogue Marine (Ed.). (2017). The Role of Creativity in the Management of Innovation: State of the Art and Future Research Outlook (Series on Technology Management, Vol. 27). https://doi.org/10.1142/q0059
    7. Brem, A., Heyd, R., & Schmeisser, W. (Eds.). (2017). Internationale Betriebswirtschaft (2. Auflage). https://doi.org/10.24053/9783739802008
    8. Brem, A., & Viardot, É. (Eds.). (2017). Revolution of Innovation Management: Volume 1 The Digital Breakthrough. https://doi.org/10.1057/978-1-137-57475-6
    9. Brem Alexander, Heyd Reinhard, Schmeisser Wilhelm (Ed.). (2017). Internationale Betriebswirtschaft (2. Auflage). https://doi.org/10.24053/9783739802008
    10. Giones, F., & Oo, P. (2017). How Crowdsourcing and Crowdfunding Are Redefining Innovation Management. In A. Brem & E. Viardot (Eds.), Revolution of Innovation Management (pp. 43--70). Palgrave Macmillan UK. https://doi.org/10.1057/978-1-137-57475-6_3
  6. 2016

    1. Yaghmaei, E., Stahl, B. C., Brem, A., Ikonen, V., Obach, M., Gauttier, S., Garzo, A., Gurzawska, A., Yaghil, A., Mäkinen, M., Leikas, J., Borsella, E., Chatfield, K., Porcari, A., Flick, C., Mantovani, E., Paspallis, N., Brey, P., Antoniou, J., … Hartz Hahn, J. (2016). Responsible-Industry: A Framework for Implementing Responsible Research and Innovation in ICT for an Ageing Society.
    2. Lyth Frederiksen, D., & Brem, A. (2016). From Knowledge to Innovation: A Review on the Evolution of the Absorptive Capacity Concept (F. J. Ratten.V, Ed.; Routledge Frontiers of Business Management, pp. 257–268).
    3. Tomczak, A., & Brem, A. (2016). A conceptualized investment model of crowdfunding (H. R.T., Ed.; pp. 53–77).
    4. Brem, A., Viardot, É., & Chen, J. (2016). 创新管理的演变: 国际背景下的发展趋势 (I. C. übersetzt.von.der.Tsinghua.University.Press, Ed.).
  7. 2015

    1. Vahs, D., & Brem, A. (2015). Innovationsmanagement: Von der Idee zur erfolgreichen Vermarktung (5th ed.).
    2. Brem, A., & Viardot, É. (Eds.). (2015). Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation. https://doi.org/10.1007/978-3-319-14523-5
    3. Brem, A., & Vollrath, O. (2015). Management von Innovationen: Hintergrund und Status quo des Innovationsmanagements im Mittelstand (W. Becker & P. Ulrich, Eds.; pp. 80–105).
    4. Wolfram, P., & Alexander, B. (2015). Internationales Forschungs- und Entwicklungsmanagement: Innovation zur Steigerung der Wettbewerbsfähigkeit (A. Brem & W. Schmeisser, Eds.; pp. 263–289).
  8. 2014

    1. Brem, A., & Borchardt, J. (2014). Technology entrepreneurship, innovation and intrapreneurship: Managing entrepreneurial activities in technology-intensive environments (F. Therin, Ed.; 2., pp. 17–38). https://doi.org/10.4337/9781781951828.00007
    2. Brem, A., & Maier, M. A. (2014). Lebensphasen von Communities of Practice: Eine Fallstudie (T. Kliewe & T. Kesting, Eds.; pp. 111–124). https://doi.org/10.1007/978-3-658-04680-4\_7
    3. Ammon, T., & Brem, A. (2014). Von Gutenberg zu Steve Jobs: Herausforderungen und Lösungen der Business Model Innovation dargestellt am Beispiel von (Fach-)Verlagen (S. Daniel.R..A., Ed.; pp. 319–347). https://doi.org/10.1007/978-3-658-08253-6\_12
  9. 2013

    1. Ammon, T., & Brem, A. (2013). Digitale Ökosysteme und deren Geschäftsmodelle: Analyse und Implikationen für klassische Buchverlage (pp. 91–122). https://doi.org/10.1007/978-3-658-00371-5\_6
    2. Brem, A., & Brem, S. (2013). Kreativität und Innovation im Unternehmen: Methoden und Techniken zur strukturierten Sammlung und Generierung von Ideen. https://www.socialnet.de/rezensionen/16237.php
    3. Ernst, M., Brem, A., & Voigt, K.-I. (2013). Innovation Management, Lead Users and Social Media: Introduction of a Conceptual Framework for Integrating Social Media Tools in Lead User Management (M. Olivas-Luján & T. Bondarouk, Eds.; pp. 169–195). https://doi.org/10.1108/S1877-6361(2013)0000011013
    4. Vahs, D., & Brem, A. (2013). Innovationsmanagement: Von der Idee zur erfolgreichen Vermarktung (4th ed.).
    5. Brem, A., & Viardot, É. (2013). Conclusion (pp. 348–353).
  10. 2012

    1. Brem, A., & Schuster, G. (2012). Opportunities and Challenges for Open Innovation in the Automotive Industry (L. Cirevagno, Ed.; pp. 226–238).
    2. Brem, A., & Tidd, J. (2012). Perspectives on Supplier Innovation (A. Brem & J. Tidd, Eds.; Series on Technology Management, Vol. 18, pp. 677–687). https://doi.org/10.1142/p852
    3. Brem, A., & Schuster, G. (2012). Open Innovation and the Integration of Suppliers: Literature Review and Discussion on Supplier Innovation (A. Brem & J. Tidd, Eds.; pp. 67–94).
    4. Brem, A., & Moitra, D. (2012). Learning from Failure: Case Insights into a UK-India Technology Transfer Project (pp. 253–275). https://doi.org/10.1007/978-1-4614-6102-9\_14
    5. Perspectives on Supplier Innovation - Theories, Concepts and Empirical Insights on Open Innovation and the Integration of Suppliers. (2012). In A. Brem & T. Joe (Eds.), Series on Technology Management (Vol. 18). https://doi.org/10.1142/p852
  11. 2011

    1. Brem, A., Sherif, M. H., Katzenstein, L., Voigt, K.-I., & Lammer, D. M. (2011). Research and Development, Innovation and Marketing: How to Convince Internal and External Stakeholders of Technological Innovations (M. Hülsmann & N. Pfeffermann, Eds.; Vol. 1, pp. 193–208). https://doi.org/10.1007/978-3-642-17223-6\_14
  12. 2010

    1. Bilgram, V., Brem, A., & Voigt, K.-I. (2010). User-Centric Innovations in New Product Development - Systematic Identification of Lead Users Harnessing Interactive and Collaborative Online-Tools (F. Stephen & H. Flis, Eds.; pp. 91–130).
  13. 2009

    1. Brem, A. (2009). Case Studies as Teaching Tools (M. A. J. Wiebe.E., Ed.; Vol. 1, pp. 77–79).
    2. Brem, A. (2009). The Term Innovation and its Front End: Is There a Specific Asian View? (P. Pablos & M. D. Lytras, Eds.; pp. 55–64).
  14. 2008

    1. Voigt, K.-I., Brem, A., & Sütterlin, J. (2008). Untersuchung geschlechtsspezifischer Besonderheiten bei Unternehmensgründungen durch Frauen und Männer und deren Einstellungen zum Erfolgsbegriff (K. Gundolf & S. Kraus, Eds.; pp. 286–304).
    2. Brem, A. (2008). The Boundaries of Innovation and Entrepreneurship - Conceptual Background and Selected Theoretical and Empirical Aspects.
  15. 2007

    1. Brem, A., & Voigt, K.-I. (2007). Betriebliches Vorschlagswesen, holistisches Ideenmanagement und die Rolle von Best Practice: Hintergrund, Konzept und Umsetzung in der Praxis (J. Gausemeier, Ed.; pp. 131–154).
    2. Brem, A. (2007). Make-or-Buy-Entscheidungen im strategischen Technologiemanagement – Kriterien, Modelle und Entscheidungsfindung.
    3. Neusser, C., Brem, A., & Philippi, F. (2007). Projektmanagement in kleinen und mittleren Unternehmen: Hintergrund, Ergebnisse und Lessons Learned (D. Lange, Ed.; pp. 670–679).
  16. 2006

    1. Voigt, K.-I., & Alexander, B. (2006). Die Person des Gründers als Determinante des Unternehmenserfolgs: Ergebnisse einer qualitativen Metastudie. In J. Merz (Ed.), Entrepreneurship, Professions, Small Business Economics (Vol. 3, pp. 357–374).
  17. 2005

    1. Voigt, K.-I., & Brem, A. (2005). Integriertes Ideenmanagement als strategischer Erfolgsfaktor junger Technologieunternehmen (E. Schwarz & R. Harms, Eds.; pp. 175–200).

Contact

This image shows Alexander Brem

Alexander Brem

Univ.-Prof. Dr. rer. pol.

Director

This image shows Ferran Giones

Ferran Giones

Dr.

Deputy Director

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