Which technologies will permanently change our lives?

December 21, 2020

Researchers from the Institute in the blog of the German Academic Association of Business Research (VHB)

There is no doubt that the Corona pandemic led to many technology pushes: During the initial peak, technology areas such as 3D printing, flexible manufacturing systems, Big Data analytics, and digital health assistants were particularly used to save lives and keep people healthy. In the longer term, however, it was also important to target quality of life by responding to changing conditions in various areas. This includes topics such as distance learning, e-gaming, video conferencing, Internet streaming, cashless payment, online commerce, and various types of delivery services. In this paper, the authors discuss such developments in terms of various short-term and long-term consequences, i.e., in the time frame of 1-18 and beyond 18 months, as well as in terms of societal implications.

In another article, the consequences of the development of Corona for entrepreneurs are discussed. In particular, it is focused on what consequences entrepreneurs can draw for future, in terms of unpredictable events. For this purpose, concrete measures are discussed that can be considered before, during and after a crisis situation.


Brem, A., Viardot, E., & Nylund, P. A. (2020). Implications of the coronavirus (COVID-19) outbreak for innovation: Which technologies will improve our lives?. Technological Forecasting and Social Change, 120451. https://authors.elsevier.com/a/1c3Mt98SGmQl6 (free for download until 01.01.2021)

Giones, F., Brem, A., Pollack, J. M., Michaelis, T. L., Klyver, K., & Brinckmann, J. (2020). Revising entrepreneurial action in response to exogenous shocks: Considering the COVID-19 pandemic. Journal of Business Venturing Insights, 14, e00186. https://doi.org/10.1016/j.jbvi.2020.e00186 (Open Access)

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Melanie Minderjahn


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