Rethinking product development and prototyping

January 30, 2025

Together with Laura Rehberg, Prof. Brem has published a new paper in the journal Creativity and Innovation Management.
[Picture: Creativity and Innovation Management]

In their article “Bridging the gap: Linking Prototyping and Technology Readiness Levels for Integrative Product Development”, Laura Rehberg and Alexander Brem present a new framework for assessing the maturity of prototypes that complements traditional Technology Readiness Levels (TRLs) with Prototyping Readiness Levels (PRLs).

The study shows how incorrect assessments of prototypes, as in the case of the Boeing 737 Max, can lead to disastrous results. By linking PRLs and TRLs, the authors present a structured approach to improving product development and reducing risks. The article is available Open Access, i.e. no subscriptions or similar are necessary.

Find the free article here

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This image shows Hanna Dewes

Hanna Dewes

 

Research Associate

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